Creative Producer - Vertical Formats & Social Brand

MrBeast Open · verified Aug 21, 2026

Greenville Mid-level Creative

Mid-level Creative role at MrBeast. Greenville.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

You'll shape brand-integration ideas for Shorts, Reels, TikTok, X/Twitter, Instagram, and new short-form channels
You'll turn main-channel stories into platform-specific social creative instead of reusing the original content
You'll produce branded posts for launches, announcements, partner amplification, and internal marketing moments
You'll align Brand Partnerships, social leads, and publishing calendars so campaigns work across surfaces
You'll manage social brand assets, monitor results, and use performance data to refine campaigns

What you bring

You'll bring at least three years in social creative, short-form production, or digital brand marketing
You'll understand short-form mechanics across YouTube Shorts, TikTok, Instagram Reels, and X
You'll concept and make branded content end to end, using strong visual and copywriting skills
You'll spot relevant trends, protect brand alignment, and turn social analytics into creative choices
You'll have demonstrated branded social work that produces measurable engagement

Who this fits

This suits a mid-level creative producer who can develop and execute brand content for short-form platforms while balancing partner goals with audience expectations. You'll work across brand partnerships, social content, and internal marketing within an established team structure. The role is based in Greenville, United States. Relocation assistance may be available where applicable, including travel and company-provided housing at the start.

From the employer

About Us

Beast Industries is a multifaceted media and entertainment company founded by Jimmy Donaldson, popularly known as MrBeast, the most watched person in the world. Renowned for revolutionizing digital content creation, Beast Industries encompasses a diverse portfolio of ventures that extend far beyond its origins on YouTube. With a mission to entertain, inspire, and create significant social impact, Beast Industries operates across various domains including digital media, philanthropy, consumer products, and innovative business initiatives. At Beast Industries, we believe in the transformative power of digital media and its potential to entertain, educate, and effect positive change. Our commitment to innovation, creativity, and philanthropy drives us to explore new frontiers, create unforgettable experiences, and build a legacy that inspires future generations.

Build brand-native creative that performs across every social surface

Role Overview

The Vertical Formats & Social Media Brand Creative sits within the short-form and social content team, focused on brand integrations and internal marketing across non-main-channel surfaces. This includes platforms such as Shorts, Reels, TikTok, X/Twitter, Instagram, and emerging short-form channels.

This role exists to ensure that brand content is created specifically for each platform, not repurposed from main channel content. It serves as the core creative function for brand integrations across social, translating partnerships and internal marketing needs into content that aligns with how audiences consume each platform.

The Role

This role owns the development and execution of brand creative across short-form and social channels. It is responsible for ensuring that brand integrations are designed for platform-native performance and align with both partner objectives and audience expectations.

The role operates at the intersection of brand partnerships, social content, and internal marketing. It partners closely with social leadership and brand partnerships to ensure cohesive campaigns across surfaces while maintaining platform-specific creative quality.

What You’ll Do

Develop brand integration concepts tailored to short-form and social platforms based on platform behavior, trends, and audience expectations
Translate main channel brand narratives into platform-native creative rather than repurposed content
Own creative development for brand-related social content including campaign launches, announcements, and partner amplification
Create content supporting internal marketing initiatives such as product launches, talent announcements, and company milestones
Ensure brand consistency across social content, reinforcing visual and tonal alignment
Partner with Brand Partnerships to align campaigns across main channel and social surfaces
Coordinate with social and creative leads on content calendars to integrate brand content into publishing workflows
Manage and maintain social-specific brand asset libraries including logos, guidelines, and approved creative
Track performance of brand content across platforms and report on effectiveness
Use performance data to iterate and improve creative approaches within campaign cycles

What You’ll Bring

3–5+ years of experience in social media creative, short-form content production, or digital brand marketing
Experience at a creator-led media company, social-first agency, or platform preferred
Strong understanding of short-form content mechanics across YouTube Shorts, TikTok, Instagram Reels, and X
Ability to identify and apply relevant trends while maintaining brand alignment
Strong visual and copywriting skills with the ability to concept and produce content end-to-end
Demonstrated experience creating branded social content that drives measurable engagement
Familiarity with social analytics tools and ability to translate performance into creative decisions
Ability to collaborate within an established team structure and contribute without disrupting workflows

Benefits

The Perks, Why Work On the MrBeast Team

We are redefining what entertainment and storytelling look like at global scale. Every piece of content we publish reaches millions and influences culture in real time. This is your opportunity to lead the team that decides how those moments come to life across every screen.

Competitive Salary
Generous Medical (Blue Cross Blue Shield), Dental, Vision and company-paid Life Insurance
Company contributions to employee Health Savings Accounts (HSA)
401k Plan with Safe Harbor company-matching
Flexible vacation policy and paid company holidays
Company-provided technology package
Relocation assistance where applicable, including travel and company-provided housing for the first 90 days