Brand Activation Manager
Miele Open At a glance
Manager-level Brand Marketing role at Miele. Singapore · full-time.
Pay not stated Brand Marketing salary
growthroles summary, based on the employer's posting.
What you'll do
- Coordinate marketing work across events, PR, communications, the website and Webshop
- Deliver activation events for customers and business partners, including MEC
- Help the Product Team and Culinary Experts run training and cooking sessions
- Maintain event schedules for internal and external activities, coordinating culinary and partner calendars
- Secure marketing materials and distribute them promptly in line with central brand plans
What you bring
- Experience planning and delivering marketing activities across events, communications and public relations
- Experience coordinating activations for customers and business partners, including training or cooking events
Who this fits
You’ll work on brand activity across Singapore, Malaysia and Thailand. The role covers communications, PR, trade events, influencer relationships and brand activations.
From the employer
Overall objective
This role supports all brand marketing activations and interactions for Singapore, Malaysia and Thailand market with global and centrally created strategies and materials. Key focus on Communications, Public Relations, Trade Events, Influencer relationship and brand activations, such as sponsorships & partnerships, etc.
Key Responsibilities
- Planning and execution of marketing activities, events, public relations, communications, website, Webshop activation, collaboration with Chefs, etc.
- Planning and execution of all Business Partners and Customer activation event (incl. MEC).
- Support Product Team and Culinary Experts running training and cooking events.
- Ensure marketing information/media/material are secure and to deliver timely to business partners and employees as per global and centrally marketing and brand strategy.
- Manage both internal and external Events calendar and coordinating schedules of culinary and partners.
Aside from the responsibilities typically associated with this position, the Employee may occasionally be obligated to assume supplementary or alternative duties as deemed necessary to fulfill the requirements of the Company's operations.
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