Assistant Vice President - Product Marketing.Marketing and Cust Exp-Cust Insight and Exp

Mashreq Careers Open · verified Sep 24, 2026

Remote India Full-time VP Product Marketing

At a glance

Leadership Product Marketing role at Mashreq Careers. Remote, India · full-time.

Pay not stated Product Marketing salary

RoleProduct Marketing

SeniorityVP

LocationIndia

WorkplaceRemote

EmploymentFull-time

PostedSep 22, 2026 · 2d ago

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

Lead marketing for cards, payments, instalment products and payment solutions across acquisition, activation, spend and retention
Set the yearly marketing plan, campaign schedule and budget for integrated customer campaigns
Use paid, owned, earned and partner channels to deliver data-led marketing and improve return on investment
Advance digital marketing, rewards activity and strategic partnerships while improving product visibility and customer experience
Build brand strength and ensure marketing activity meets regulatory compliance expectations

What you bring

Experience setting marketing strategy across credit cards, debit cards, instalment products and payment solutions
Ability to manage marketing plans, campaign calendars and budgets across multiple channel types
Skill in using data to guide campaigns toward acquisition, engagement, retention and portfolio growth

Who this fits

This role suits a senior product marketer who can connect customer acquisition and retention with cards and payments growth. You’ll need to balance digital execution, partnerships, rewards, customer experience, brand work and regulatory compliance. The role is remote in India.

From the employer

Drive strategic marketing efforts and execution for Mashreq Cards & Payments to achieve business objectives, including customer acquisition, activation, spend, engagement, retention and portfolio growth across credit cards, debit cards, instalment products and payment solutions.
Manage the annual marketing plan, campaign calendar and marketing budget, delivering integrated, data-led campaigns across paid, owned, earned and partner channels to achieve business objectives and maximise return on marketing investment.
Implement digital-first marketing, support rewards programme and strategic partnerships, while strengthening product visibility, customer experience, brand equity and regulatory compliance.