Marketing Executive
Delhi Mid-level General Marketing
Mid-level General Marketing role at Lupin. Delhi.
Role brief
Growth Roles summary, based on the employer's posting.
What you'll do
- Meet doctors, chemists, stockists and other assigned customers at the frequency set by company strategy
- Win product prescriptions and deliver monthly and annual primary and secondary sales goals
- Grow territory profit and brand share through customer engagement and relationship management
- Keep product distribution on track, limit breakage and expiries, and manage territory expenses
- Feed managers with market intelligence and plan stockist orders, supply, and collections
What you bring
- Hold a B. Pharma or B.Sc. qualification, with B.Sc. preferred
- Non-science graduates or D. Pharma holders may be considered with at least one year of experience
- Bring at least six months and up to two years of experience
Who this fits
This suits someone comfortable meeting healthcare customers and owning territory sales, distribution, and collections. The role is based in Delhi, India; the listing does not state travel, work arrangement, visa, or reporting details.
From the employer
Qualification:
- B. Pharma, B.Sc. (Preferable)
- Non-Science Graduates /D. Pharma (with min. one year of experience can also be considered)
Experience:
- 06 months - 2 Years
Key responsibilities:
- To meet the assigned customers (Doctors, Chemists, Stockists etc.) in the desired frequency as per our company strategy.
- To generate prescriptions and achieve sales targets product-wise, value-wise both in primary and secondary sales on monthly as well as yearly basis.
- Enhance territory profitability, increase / maintain brand market share and ensure proper customer relationship through different customer engagement initiatives in line with our company strategy.
- Manage proper product distribution in the assigned territory and control expenses such breakage, expires etc.
- Provide market intelligence data on market conditions and impact of promotional strategy of company’s products as well as that of competitors to the line managers and the marketing team.
- Prepare and propose strategic distribution plan for the assigned territory for the month as well as the year to meet the business objectives.
- Develop and generate Stockists / distributor orders as per the business plan, ensure proper supply of goods and also ensure that all payments and dues are collected from the Stockists / distributors as per company policy.
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