Greater China Nutra Business Development Manager
At a glance
Manager-level Business Development role at Lubrizol Corporation. Guangzhou.
Pay not stated
growthroles summary, based on the employer's posting.
What you'll do
- Build and carry out Greater China growth plans for Lubrizol’s nutraceutical market presence
- Find, evaluate, and close opportunities across vitamins, minerals, meal replacement, and dairy segments
- Move prospects from initial lead through commercial conversion against financial goals and timelines
- Use CRM feedback and customer engagement to speed adaptations, implementations, and incremental account growth
- Represent Lubrizol at industry events while coordinating sampling, agreements, and quality or regulatory work
What you bring
- A business, marketing, chemistry, or engineering bachelor’s degree or equivalent qualification
- At least ten years in nutra-related sales, marketing, business management, or business development
- Established relationships across Asian nutra markets, including brands and CDMOs
- Evidence of winning new accounts and projects through relationship and opportunity development
- Background selling value-added solutions and technology in specialty B2B nutraceuticals or functional food ingredients
Who this fits
You’ll suit this role if you bring senior nutra commercial experience, strong Asian market relationships, and a record of converting new business. The position is based in Guangzhou and involves domestic travel for roughly thirty to fifty percent of the time. You’ll work across commercial, marketing, technical, distributor, and global business development teams.
From the employer
Shape the Future with Us. At Lubrizol, we’re bringing to life the chemistry behind clean water, efficient transportation, reliable infrastructure, critical medicines, and the products people rely on every day through science, sustainability, and a culture of inclusion. As part of our global team, you’ll be empowered to make a real impact - on your career, your community, and the world around you.
Job Summary
China Nutra Business Development Manager is responsible for development of new commercial opportunities ensuring rapid growth of nutraceuticals actives in meeting financial target in Greater China region.
Working across the global business development organization, the accountabilities will include new customer / opportunity acquisition on Lubrizol’s nutraceuticals portfolio, related management of the opportunity pipeline (including development, fine-tuning and ownership of the process from lead generation to revenue recognition), ensuring high levels of customer / market / prospect intimacy, support regional and global strategic accounts, and cross-functional engagements including marketing / technical / distributors. Overall goal is to ensure sustained pipeline growth and conversion of pipeline delivering year-on-year financial growth for the region aligned with short- and long-term targets.
Responsibilities/Accountabilities:
Work with teams consisting of Commercial, Marketing, Technical, and Technical Business Development Teams to:
- Develop and execute regional business development strategies to drive growth and expand Lubrizol’s nutraceutical market presence
- Identify, assess, build and secure new commercial opportunities focusing across vitamins and minerals, meal replacement, infant and adult dairy segments - end to end ownership from lead generation to commercial conversion
- Nurture the opportunities towards commercial conversion with clearly defined financial targets and timeline to meet and/or exceed on our financial plans
- Develop in-depth knowledge with the goal of understanding market size, trends, potential requirements, key players and adjacent opportunities
- Define and draft commercial agreements to maximize value and potential of Lubrizol’s products in the market
- Capture customer and market feedback via CRM system, and proactively engage greater stakeholders to accelerate customer adaptations and implementations
- Champion internal and external facing customer activities including, but not limited to NDA execution, sampling, establishing quality and regulatory engagements.
- Strengthen customer intimacy with our current account base to defend existing business and develop/close incremental growth opportunities
- Engage with regional experts and thought leaders to further maximize and influence the development of new opportunities
- Represent Lubrizol at trade events and conferences with cross-functional teams to maximize lead generation
- Constructively engage with support functions to provide superior customer service
Requirements:
- Bachelor’s degree (or equivalent) in business, marketing, chemistry, or engineering
- Minimum 10 years of sales, marketing or business management / development experience in nutra related industry
- Strong network in the Asian nutra markets including brands and CDMOs
- Proven track record of building and closing new businesses and relationships through identifying and developing new accounts and projects
- Expertise in value-added solutions and technology sales
- Experience in specialty B2B nutraceuticals / functional food ingredients
- Travel 30-50%, mostly domestic
Lubrizol: Imagined for Life. Enabled by Science. ™ Delivered by You. For nearly 100 years, The Lubrizol Corporation, a Berkshire Hathaway company, has been at the forefront of innovation to enhance everyday life, advance mobility, and make the modern world work better. Our specialty chemistry solutions—from engine oils, performance coatings, and skincare to medical devices and plumbing systems —are powered by the expertise, passion, and commitment of people like you. We tackle the world’s toughest challenges with science-based solutions, deeply understanding our customers to deliver innovative chemistry and differentiated value. Our inclusive culture, dedication to safety, and incredible global talent drive our success. Our solutions meet the evolving needs of the modern world—brought to life by science and, most importantly, delivered by you. Whether you're in the lab, on the production floor, or in the office, you'll be part of a team around the world that empowers you to think boldly, drive results, and contribute to solutions that shape a better, more sustainable future. We win because of you. Let’s build the future together.
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