Lead Generation Specialist (6 months)
At a glance
Mid-level Demand Generation role at Lovepop. Da Nang City · contract.
Pay not stated Demand Generation salary
growthroles summary, based on the employer's posting.
What you'll do
- Build and run automated outreach in Smartlead to reach prospective wholesale buyers
- Find U.S. retail prospects and the right people to contact, then keep their records verified and tidy
- Review campaign results and adjust outreach to improve performance against monthly goals
- Pass interested prospects to sales and follow qualified leads through the pipeline
What you bring
- You have hands-on experience running outbound email campaigns with Smartlead or a comparable platform
- You write clear, engaging email copy in English and can research and prioritize U.S. retail or wholesale prospects
- You bring careful analytical judgment, strong follow-through, and the ability to manage outreach priorities independently
Who this fits
This six-month contractor role suits a mid-level lead generation specialist who can work independently and coordinate with sales. The position is onsite in Da Nang City, Vietnam, and is measured against monthly qualified-lead and new-customer targets.
From the employer
Lovepop is on a mission to create one billion magical moments. We combine art x engineering to create the most magical paper art cards & gifts. Featured on Shark Tank in 2015, Lovepop has become one of the top 10 Shark Tank investments with over $300m in lifetime sales ($30m+ annually). Lovepop consistently ranks in the top Google results for cards online, enjoys 29% national brand awareness in the category, and has helped its customers create over 65 million magical moments (30 million+ units sold). We live by our four values: engineering, hunger, magic, and connection. The opportunity ahead of us is large, exciting, and meaningful. We seek A+ talent to help us become the #1 online card destination in the US.
About the role
Lovepop is looking for an organized, proactive specialist to help us find new wholesale customers in the US.
Accountabilities
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Set up and manage automated email campaigns in Smartlead.
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Research potential retail partners and find relevant contacts.
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Keep lead lists accurate, verified, and organized.
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Track campaign results and suggest improvements.
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Coordinate with the sales team on interested leads.
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KPI:
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Qualified leads: 50 leads a month
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New customers: 10 New Customers a month
Qualifications
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Excellent written English, with the ability to create clear, engaging email content.
- Strong prospecting skills, including identifying, researching, and prioritizing potential retail and wholesale customers in the US
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Strong analytical and logical thinking, with close attention to detail.
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Ability to work independently, manage priorities, and follow tasks through to completion.
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Hands-on experience managing outbound email campaigns using Smartlead or similar platforms.
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A results-driven, analytical approach to tracking campaign performance, optimizing outreach, and working toward monthly targets.
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Strong follow-up and pipeline management skills, with the ability to nurture qualified leads and support their conversion into customers.
Lovepop Operating Philosophies
A+ talent loves working with A+ talent. A+ talent delivers 10x outcomes.Growth mindset. We believe people develop over time, that capability increases through belief and hard work. Most increases in productivity come from leveling up and applying more leverage and focus over time rather than by applying more resources or hours.The team I’m on is more important than the team I lead. From Patrick Lencioni’s “The Advantage”: leaders need to put their working team’s objectives ahead of the objectives of the team they themselves lead for an organization to be effective.Executive leadership team commitments: We value our time together, Create a safe space, Get everything on the table, Make clean agreements, Set the standard.
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