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Marketing Manager IV | Marketing Systems & AI Enablement

Linda Werner & Associates Open
United States Manager General Marketing

At a glance

Manager-level General Marketing role at Linda Werner & Associates. United States · no salary stated · we estimate $80,000–$134,888 across the United States.

Estimated pay

Linda Werner & Associates has not published a salary for this role. The figure below is our estimate, not theirs.

$80,000 – $134,888
What the middle half of mid-level general marketing roles in the United States paid, among postings that did state a salary.
Worked out from 1,246 postings that stated pay, median $102,670. Last updated Oct 28, 2026.
RoleGeneral Marketing
SeniorityManager
LocationUnited States
PostedOct 27, 2026
Role brief

growthroles summary, based on the employer's posting.

What you'll do

  • Build repeatable marketing systems, messaging frameworks and workflows that teams can use consistently
  • Turn positioning into reusable templates and guidance, then maintain messaging standards and version control
  • Work with engineering to add AI workflows to marketing processes while protecting quality and brand consistency
  • Set measures for messaging use and effectiveness, then use analytics and stakeholder feedback to improve processes
  • Help teams adopt shared go-to-market resources by aligning stakeholders across functions

What you bring

  • You have built or expanded marketing systems, messaging frameworks or enablement infrastructure
  • You have partnered directly with engineering or technical teams to create systems and workflows
  • You have used AI tools hands-on to improve efficiency, scale or messaging consistency
  • You can influence stakeholders, secure adoption and use data to measure results and guide improvements

Who this fits

This suits a systems-minded marketing manager who prefers building operational infrastructure over running campaigns or creating content. It is a remote US contract role expected to run for at least six months, with a forty-hour workweek and weekday shifts. English is required, and applicants are asked about current or future US work sponsorship.

From the employer

We are seeking an experienced Marketing Manager IV to support building scalable marketing systems, messaging frameworks, and AI enabled workflows.

This position sits at the intersection of marketing strategy, systems design, AI innovation, and cross functional leadership. The ideal candidate combines strong systems thinking with technical collaboration experience and the ability to transform complex marketing strategies into structured, repeatable processes.

This is not a traditional campaign management or content creation position. The focus is on designing and optimizing the infrastructure, standards, and workflows that enable consistent messaging and operational efficiency across a large marketing organization.

Key Responsibilities

Marketing Systems & Messaging Architecture

  • Design and implement scalable marketing systems, messaging frameworks, and standardized workflows.

  • Develop reusable templates, documentation standards, and structured messaging resources.

  • Translate complex positioning strategies into practical frameworks that can be adopted across multiple teams.

  • Establish messaging governance, documentation standards, and processes that support consistency across channels.

AI Integration & Technical Collaboration

  • Partner with engineering and technical teams to develop and optimize marketing systems.

  • Design AI enabled workflows that improve messaging efficiency, scalability, and consistency.

  • Integrate AI capabilities into existing marketing processes while maintaining quality and brand standards.

  • Identify opportunities for automation, process improvement, and operational efficiency.

Cross Functional Leadership & Enablement

  • Collaborate with Product Marketing, Growth Marketing, Engineering, Analytics, and other business functions.

  • Develop standardized go to market enablement frameworks and scalable messaging resources.

  • Drive adoption of marketing systems and processes across complex, matrixed organizations.

  • Influence stakeholders and build alignment without direct reporting authority.

Measurement, Optimization & Governance

  • Define success metrics for messaging adoption, consistency, and effectiveness.

  • Partner with analytics teams to establish measurement frameworks and performance benchmarks.

  • Evaluate existing processes and identify opportunities for improvement.

  • Manage messaging documentation, version control, governance, and quality standards.

  • Use data and stakeholder feedback to drive continuous optimization.

Required Qualifications

  • Experience working within a large technology organization or similarly complex enterprise environment.

  • Demonstrated experience building or scaling marketing systems, messaging frameworks, or enablement infrastructure.

  • Strong systems thinking, framework design, and process optimization capabilities.

  • Experience partnering directly with engineering or technical teams to develop systems and workflows.

  • Proven ability to influence cross functional stakeholders and drive organizational adoption.

  • Experience establishing success metrics and using data to measure effectiveness and drive improvements.

  • Hands on experience leveraging AI tools to improve scalability, operational efficiency, and messaging consistency.

  • Excellent communication, collaboration, and problem solving skills.

Preferred Qualifications

  • Experience supporting global product marketing, business messaging, or go to market enablement programs.

  • Background in technical marketing, marketing operations, or systems architecture.

  • Familiarity with AI powered marketing platforms, workflow automation, or enterprise knowledge management systems.

  • Experience establishing messaging governance, documentation standards, and reusable frameworks.

  • Technical or engineering background with experience transitioning into marketing systems or operations.

  • Ability to navigate ambiguity and collaborate effectively across multiple business functions.

This is an opportunity to shape how marketing strategy is operationalized within a large, innovative technology environment. The position offers exposure to complex marketing systems, AI integration, engineering collaboration, and enterprise scale process improvement.

Location: United States - Remote

Role type: Contract 6+ Month Position

Expected hours: 40 per week

Benefits:

  • Dental insurance
  • Health insurance
  • Health savings account
  • Life insurance
  • Paid time off
  • Retirement plan
  • Vision insurance

Schedule:

  • 8 hour shift
  • Monday to Friday

Application Question(s):

  • Do you or will you in the future require any sponsorship to work in the US?

Language:

  • English (Required)

Opportunity

General Marketing work from LinkedIn, X, Reddit and Upwork, in one list.

Each morning you get everything that fits, strongest first.

General Marketing

Find me work

By the team behind growthroles.

Find me work
Opportunity

General Marketing work from LinkedIn, X, Reddit and Upwork, in one list.

Each morning you get everything that fits, strongest first.

Find me work

By the team behind growthroles.