Growth Marketing Manager
Mid-level Growth Marketing role at Kalshi. New York · no salary stated · we estimate $107,500–$160,000.
Kalshi has not published a salary for this role. The figure below is our estimate, not theirs.
Growth Roles summary, based on the employer's posting.
What you'll do
- You'll run paid acquisition through Google, Meta, YouTube, affiliates, and influencer partners to improve growth efficiency
- You'll test ads, landing pages, and audience groups to raise signup and first-trade conversion
- You'll work with product, lifecycle, and data teams on onboarding and retention improvements
- You'll connect real-world events with trading opportunities through high-impact campaigns
- You'll track the funnel from awareness to trades, then advise leaders on budgets and scaling
What you bring
- At least six years in growth or performance marketing, ideally across fintech, consumer trading, or fast-growing tech
- You've managed substantial digital acquisition programs spanning search, social, programmatic, affiliates, or influencers
- You understand funnels, attribution, experimentation, A/B tests, and lift measurement
- You know SQL and can use data to diagnose results and find growth opportunities
- You've delivered measurable outcomes with creative, data, and product partners
Who this fits
You’ll thrive if you move quickly, test ideas regularly, and can solve unclear growth problems with resourcefulness. Interest in financial markets, news, and real-world events fits the company’s focus, while experience with regulated environments is useful. The role is based in New York and sits within a relatively small team.
From the employer
Kalshi is defining a new category
Kalshi has defined a new category: prediction markets. Kalshi allows people to trade on the outcome of any events and turn any question about the future into a financial asset. Kalshi fought for years and legalized prediction markets in the US for the first time in history. Kalshi is currently the fastest growing financial market in America, and has thousands of markets across politics, economics, financials, weather, tech, AI, culture and more.
We believe prediction markets have the potential to be the largest financial market because they turn anything into a financial position.
- Our vision: well… build the largest financial market on the planet.
- Our mission: bring more truth to the world through the power of markets.
Building a new category is hard… like really hard. But it’s beautiful and deeply fulfilling. Our culture is simple: we hire really talented people, work really hard, and enjoy the climb. We are looking for ambitious and exceptional people to join our (relatively small) team to help us build the next generation of financial markets.
About Kalshi
Kalshi is building the next generation of financial markets — where people can trade on what they think will happen. From economic events to cultural trends, Kalshi lets traders take positions on real-world outcomes. Our mission is to make trading events as natural and intuitive as trading stocks.
We’re growing fast and looking for a Growth Marketing Manager to help scale our user acquisition and engagement engine. You’ll own experimentation across digital channels, optimize the user funnel, and help turn curiosity into active trading.
If you’re obsessed with performance data, creative testing, and building growth systems from the ground up, this role is for you.
What You’ll Do
- Own paid acquisition across channels like Google, Meta, YouTube, affiliates, and influencer partnerships — driving efficient growth and lowering CAC.
- Test, learn, and scale — run continuous experiments across creatives, landing pages, and audience segments to improve signups and first-trade conversion.
- Partner cross-functionally with product, lifecycle, and data teams to optimize onboarding and retention flows.
- Develop high-impact campaigns that connect real-world events to trading opportunities on Kalshi.
- Analyze performance across every stage of the funnel — from awareness through deposit and trade — and build strategies that move the needle.
- Report on growth metrics to leadership with clear insights and recommendations for budget allocation and scaling decisions.
- Move fast. We test ideas weekly and double down on what works.
What You’ll Bring
- 6+ years in growth or performance marketing, ideally in fintech, consumer trading, or high-growth tech managing large budgets.
- Deep experience managing digital acquisition programs (paid search, social, programmatic, affiliates, or influencers).
- Strong understanding of user funnels, attribution, and experimentation frameworks.
- Experience with A/B Testing and lift measurement. SQL knowledge.
- Analytical mindset — comfortable digging into data to diagnose performance and find leverage points.
- Experience working with creative, data, and product teams to drive measurable results.
- A bias for action — you’re resourceful, fast, and thrive on solving ambiguous growth problems.
Nice to Have
- Experience working with AI in marketing context.
- Experience marketing to retail investors or active traders
- Familiarity with event-driven trading or prediction markets.
- Comfort working in a regulated or compliance-driven environment.
- Interest in financial markets, news, and real-world events.
Commitment to Equal Opportunity
Kalshi is committed to creating a culture of inclusion and belonging, and we are proud to be an equal opportunity employer. We believe it is our collective responsibility to uphold these values and encourage candidates from all backgrounds to join us in our mission. All qualified applicants will be treated with respect and receive equal consideration for employment without regard to race, color, creed, religion, sex, gender identity, sexual orientation, national origin, disability, uniform service, veteran status, age, or any other protected characteristic per federal, state, or local law. If you are passionate about what you do and want to use your talents to support our mission and values, we’d love to hear from you.
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