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Head of Programmatic Advertising Sales, US

JustWatch justwatch.com Open · verified Oct 27, 2026
Hybrid Los Angeles New York Full-time Director Programmatic

At a glance

Director-level Programmatic role at JustWatch. Los Angeles · full-time · no salary stated · we estimate $148,000–$180,000.

Estimated pay

JustWatch has not published a salary for this role. The figure below is our estimate, not theirs.

$148,000 – $180,000
What the middle half of lead programmatic roles in Los Angeles paid, among postings that did state a salary.
Worked out from 7 postings that stated pay, median $165,000. Last updated Mar 10, 2026.
RoleProgrammatic
SeniorityDirector
LocationLos Angeles
WorkplaceHybrid
EmploymentFull-time
PostedOct 27, 2026 · 1d ago
Also hiring inNew York
Role brief

growthroles summary, based on the employer's posting.

What you'll do

  • Set the US programmatic sales plan for JWTV and personally bring in major advertisers across its CTV inventory
  • Build buying relationships with agency teams, trading desks, DSPs and brands to win advertising investment
  • Negotiate programmatic guaranteed, private marketplace and other trading deals, especially with non-entertainment brands
  • Own revenue targets, forecasts and commercial results while growing the sales function

What you bring

  • Extensive work in programmatic ad sales, digital video or CTV, with proven revenue growth
  • Established senior contacts across agency programmatic teams, DSPs and major advertisers
  • Strong knowledge of CTV monetization, programmatic guaranteed, private marketplaces and the broader programmatic ecosystem
  • Commercial leadership and deal-making ability, plus the drive to build while personally closing major deals

Who this fits

This is a hands-on director-level commercial leadership role for someone who can build a US programmatic sales operation and still win business directly. The role is based in Los Angeles and is hybrid.

From the employer

About JustWatch

We are the JustWatch Group. We love movies and TV shows and connect audiences with their favorite content across three divisions: JustWatch The Streaming Guide, JustWatch Media and our own streaming service, JustWatch TV.

JustWatch is the world’s largest global streaming guide, with 50 million monthly active users, helping millions of people discover what to watch and where to watch movies, TV shows and sports across their favourite theatrical exhibitors and streaming services. With JustWatch TV (JWTV), we're building our own ad-supported streaming offering, creating new opportunities for brands to connect with highly engaged streaming audiences. We're looking for ambitious commercial talent to help us build this business.

The Role

We are looking for a Head of Programmatic Advertising Sales (US) to build and lead the programmatic advertising sales business for JustWatch TV in the US.

You'll own our programmatic sales strategy while personally winning advertisers, developing relationships with buying teams and DSP partners, and securing significant campaign investment. Unlike our Agency Partnerships team, which focuses on broader agency investment agreements, your priority will be converting advertising demand into programmatic revenue and scaling repeat business.

This is a hands-on commercial leadership role for someone who can establish JWTV as a competitive CTV advertising platform for brands outside the entertainment industry and build a scalable programmatic sales business.

What You Will Do

  • Define and execute JWTV's programmatic sales strategy, personally winning major advertisers and driving revenue across CTV inventory.

  • Build strategic relationships with agency programmatic buying teams, trading desks, DSPs and brand advertisers to secure significant advertising spend.

  • Lead negotiations for major programmatic guaranteed, private marketplace and other programmatic trading agreements, with a focus on non-entertainment brands.

  • Own programmatic sales revenue goals, forecasting and commercial performance, while developing the sales function as the business grows.

What We're Looking For

  • Extensive experience in programmatic advertising sales, digital video or CTV, with a strong track record of delivering significant revenue growth.

  • An established network of senior relationships across agency programmatic buying teams, DSPs and major brand advertisers.

  • Deep expertise in CTV monetisation, programmatic guaranteed, private marketplaces and the wider programmatic advertising ecosystem.

  • Strong commercial leadership, negotiation skills and an entrepreneurial mindset, with the ability to build a business while remaining directly involved in winning major deals.

Why Join JustWatch?

    You'll have the opportunity to help build a new arm of our advertising business within an established global streaming technology company. You'll work with an entrepreneurial, international team, take real ownership of commercial growth and help shape how brands advertise on JustWatch TV.
Media is important to us, and we are always happy to hear from people who enjoy film! If we caught your attention and you're eager to delve into our perspectives and thought processes, we recommend immersing yourself in our blog post, which elaborates on these subjects: - A company culture that really works - Audience as a Service - JustWatch Media - Or visit our blog here: https://www.justwatch.com/blog 💡 If you were paying attention, get ahead of all applicants by listing two things you took away from the links above. How to apply - Tell us why you want to work at JustWatch - What platforms and budgets have you worked with - No mass or AI-generated applications — we value originality

Please only apply if you are genuinely interested. Copy-paste mass applications will receive a copy-paste rejection email. The same goes for applications that rely heavily on AI-generated content. We want to get to know you as a person first, not your prompts.

Research shows women apply when meeting 100% qualifications, men at 60%. JustWatch welcomes all candidates, especially women and marginalized groups. Apply, let's talk and explore if you're a great fit.
Opportunity

Programmatic work from LinkedIn, X, Reddit and Upwork, in one list.

Each morning you get everything that fits, strongest first.

Programmatic

Find me work

By the team behind growthroles.

Find me work
Opportunity

Programmatic work from LinkedIn, X, Reddit and Upwork, in one list.

Each morning you get everything that fits, strongest first.

Find me work

By the team behind growthroles.