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Social Strategist / B2B Copywriter- Contract

Inspired Thinking Group (ITG) Open · verified Sep 15, 2026
Remote US Contract Mid-level Copywriting

Mid-level Copywriting role at Inspired Thinking Group (ITG). Remote, United States · contract.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

  • Build and run B2B social plans across major platforms tied to brand and campaign goals
  • Research audiences, competitors, trends, and cultural moments to guide content
  • Own content calendars and write platform-specific copy, campaigns, hooks, and calls to action
  • Work with client, design, animation, and project-management partners to turn ideas into social assets
  • Report on Hootsuite results, test variations, and use insights to improve future content

What you bring

  • Bring B2B experience plus at least five years in social strategy, content creation, or digital marketing
  • Show strong writing and storytelling through a social or campaign-copy portfolio
  • Present strategies and performance findings to clients and executive stakeholders
  • Use major social platforms, publishing tools, analytics dashboards, and social listening platforms
  • Understand social KPIs, attribution, reporting, SEO, creator trends, and current best practices

Who this fits

You’ll suit this role if you can balance social strategy, hands-on writing, data analysis, and client presentation. The position is remote within the United States, with travel to Stamford, Connecticut required when the client needs it. It runs as a contractor role through the end of 2026, paid through payroll as a temporary W-2 position without benefits.

From the employer

The Social Strategist is a creative, data-driven social media expert with copywriting abilities to lead our client’s social presence across key platforms. This role blends strategic planning with hands-on content creation, writing compelling copy, shaping campaign concepts, and optimizing performance to grow brand awareness, engagement, and conversions.

Responsibilities

  • Develop and execute multi-platform B2B social media strategies aligned with brand goals and marketing campaigns.
  • Conduct audience, competitor, and trend research to inform content direction.
  • Create and manage content calendars, ensuring a cohesive narrative across channels.
  • Collaborate with client leads and internal design, animation, and PM teams to support initiatives.
  • Write high-impact social copy tailored to each platform (Instagram, TikTok, Facebook, X, LinkedIn, YouTube, etc.).
  • Conceptualize original content ideas, campaigns, and storytelling angles.
  • Ensure all copy reflects brand voice, messaging guidelines, and user intent.
  • Partner with designers and animators to bring visuals to life (e.g., simple graphics, reels concepts, captions).
  • Present social strategies, campaign recommendations, and performance insights to clients and stakeholders.
  • Serve as a trusted advisor on social media trends, platform updates, and best practices.
  • Identify emerging trends, cultural moments, and engagement opportunities.
  • Track performance metrics in Hootsuite and generate regular reports.
  • Analyze insights to refine content strategy, improve engagement, and inform future campaigns.
  • Conduct A/B tests on copy, hooks, CTAs, and posting times.

Requirements

  • B2B experience required.
  • 5+ years of experience in social media strategy, content creation, or digital marketing.
  • Strong writing and storytelling skills with a portfolio of social content or campaign copy.
  • Experience presenting social media strategies and performance results to clients and executive stakeholders. 
  • Proficiency with major social platforms, publishing tools, and analytics dashboards.
  • Strong understanding of social media KPIs, attribution, and reporting methodologies. 
  • Experience working with social listening and monitoring tools (e.g., Brandwatch, Sprinklr, Meltwater, Talkwalker). 
  • Understanding of SEO principles, creator trends, and social media best practices.
  • Ability to manage multiple projects, meet deadlines, and adapt quickly to changing priorities.
  • Ability to travel to Stamford, CT to meet with client as needed.
  • Bachelor's degree in Marketing, Communications, Journalism, or a related field preferred.

Benefits

  • This is a contract role through the end of 2026.
  • Benefits are not offered.
  • Payment is made via payroll as a temp W-2.

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