BD Manager ( STE )
At a glance
Manager-level Business Development role at Informa Group Plc. 300 Huai Hai Middle Road, Shanghai, China · full-time.
Pay not stated Business Development salary
growthroles summary, based on the employer's posting.
What you'll do
- Build aviation-industry leads through client relationships, cold outreach, events, and market research
- Grow existing accounts with cross-selling, upselling, integrated packages, sponsorships, and advertising
- Create retention efforts with Exhibitor Marketing and deliver campaigns against account, product, and revenue goals
- Keep Salesforce pipeline, bookings, customer notes, and handoffs accurate for leadership and event teams
- Support bad-debt resolution and guide Account Executives by sharing industry knowledge
What you bring
- More than five years in government affairs or sales, with B2B solution-selling experience
- Native Mandarin plus fluent English, including strong written and spoken communication
- A bachelor's degree in Journalism, Marketing, Communications, or a related discipline
- Cold-calling experience, network-building ability, and sales exposure to information or software solutions
Who this fits
You’ll suit a manager-level business development role focused on aviation clients, account growth, new business, and Salesforce discipline. The role is onsite and includes informal mentoring for Account Executives. It also favors someone proactive, organized, commercially driven, and comfortable with competitive analysis.
From the employer
- Generation of new business leads, through customer relationship development, cold calling, attendance at industry related events and market searching
- Maintain and strengthen existing customer relationships through demonstrating a detailed understanding of customer business strategy and needs
- Develop Sales plans and approaches to grow existing customer account share of wallet, through cross and up selling as well as the sale of integrated packages, sponsorship and advertising
- Develop retention campaigns in collaboration with Exhibitor Marketing teams
- Deliver assigned Sales campaigns, against accounts, products and revenue targets
- Development of brand and industry specific knowledge, including competitor events, to enhance and improve new business sales performance
- Support on the on-site re-booking of existing customer accounts
- Communicate to leadership the latest customer pipeline and booked information through accurate use of Salesforce reporting
- Maintain accurate and timely customer information and notes within Salesforce (CRM system)
- Manage the handing over of Sale information and customer requirements (via Salesforce) to the Event Operations and Event teams
- Support Finance in resolving bad debt customers as a final escalation point
- Act as an informal mentor to Account executives to share industry knowledge and experience (Manager role only)
- Perform additional responsibilities as assigned
Establish a strong network with clients in the aviation industry.
Qualifications:
Over 5 years of experience in government affairs or sales.
Native Mandarin speaker with fluent English speaking skills.
Key Skills Required:
B2B solution sales, including data, media, consulting, and events.
New business development and extensive experience in cold calling.
Proficient in building interpersonal networks.
Sales of information/software solutions.
Communication skills.
Proactive and self-motivated.
Strong organizational skills.
Results-oriented work style.
Competitive and strategic analysis capabilities.
Qualifications:
Bachelor’s degree in Journalism, Marketing, Communications, or a related field.
At least 2-3 years of experience in digital and B2B marketing, including business copywriting and social media content creation.
Must possess excellent proofreading skills and attention to detail.
Strong practical experience in content marketing and familiarity with SEO knowledge.
Fluent in both Mandarin Chinese and English, with excellent written and verbal communication skills.
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Business Development
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