Media Buyer
Huzzle Open At a glance
Mid-level Paid Media role at Huzzle. Remote, South Africa · full-time.
Pay not stated Paid Media salary
growthroles summary, based on the employer's posting.
What you'll do
- Plan, launch and improve paid campaigns on Meta Ads, Google Ads and other relevant channels
- Set media buying plans around business goals, then track ROAS, CPA, CPC, CTR and conversion rates
- Research audiences and competitors, and test creative, copy, audiences and landing pages
- Manage budget allocation, report on results and find profitable campaigns to scale
- Work with creative, marketing and sales teams to build stronger advertising campaigns
What you bring
- At least three years in media buying, paid advertising or performance marketing
- A track record of improving paid campaigns and delivering measurable results
- Strong working knowledge of Meta Ads Manager or Google Ads, plus digital advertising metrics and tracking
- Experience managing ad budgets and using campaign data to guide decisions
- Clear written and spoken English, with the ability to work independently in a remote setting
Who this fits
This full-time independent-contractor role suits a mid-level paid media specialist comfortable owning campaigns and working independently. It is remote in South Africa. Agency experience is a plus rather than a requirement.
From the employer
About Huzzle
At Huzzle, we connect exceptional talent with top opportunities at leading companies across the UK, US, Canada, Europe, and Australia. Our clients include startups, digital agencies, and tech platforms in industries such as SaaS, MarTech, FinTech, and EdTech. Unlike an outsourcing agency, we place you directly with a client where you’re hired in-house as a valued member of their team.
Role Type: Full-time
Engagement: Independent Contractor
Job Summary
We are looking for an experienced, results-driven Media Buyer / Paid Media Specialist with at least 3 years of hands-on experience managing and optimizing paid advertising campaigns.
The ideal candidate has a strong understanding of performance marketing, audience targeting, campaign optimization, and data-driven decision-making. You'll be responsible for planning, launching, managing, and scaling paid advertising campaigns to maximize return on ad spend (ROAS) and drive measurable business growth.
Previous experience working in a digital marketing or performance marketing agency is a strong advantage.
Key Responsibilities
- Plan, launch, manage, and optimize paid advertising campaigns across platforms such as Meta Ads (Facebook & Instagram), Google Ads, and other relevant channels.
- Develop and execute media buying strategies aligned with business objectives and performance targets.
- Monitor campaign performance and optimize for key metrics, including ROAS, CPA, CPC, CTR, and conversion rates.
- Conduct audience research, competitor analysis, and market research to identify growth opportunities.
- Manage advertising budgets effectively, ensuring efficient allocation of spend across campaigns.
- Perform A/B testing on ad creatives, copy, audiences, and landing pages to improve campaign performance.
- Analyze campaign data and prepare actionable performance reports.
- Collaborate with creative, marketing, and sales teams to develop high-performing advertising campaigns.
- Identify opportunities to scale successful campaigns while maintaining profitability.
- Stay updated on advertising platform changes, emerging trends, and industry best practices.
Requirements
- 3+ years of professional experience in media buying, paid advertising, or performance marketing.
- Proven experience managing and optimizing paid campaigns with measurable results.
- Strong proficiency in Meta Ads Manager and/or Google Ads.
- Solid understanding of digital advertising metrics, attribution, conversion tracking, and campaign optimization.
- Experience managing advertising budgets and making data-driven decisions.
- Strong analytical skills and the ability to interpret campaign performance data.
- Experience with tracking and analytics tools such as Google Analytics 4 (GA4), Google Tag Manager, and Meta Pixel.
- Excellent communication, organization, and time management skills.
- Ability to work independently in a fast-paced remote environment.
- Strong written and spoken English communication skills.
Nice to Have
- Previous experience working at a digital marketing agency, advertising agency, or performance marketing agency.
- Experience managing paid advertising campaigns for multiple clients or brands simultaneously.
- Experience with additional advertising platforms such as TikTok Ads, LinkedIn Ads, or YouTube Ads.
- Familiarity with CRM systems, marketing automation, and conversion rate optimization (CRO).
- Experience working with international clients, particularly in the UK, US, or Australian markets.
- Relevant certifications, such as Google Ads or Meta Blueprint.
Benefits
💰 Competitive compensation based on experience and expertise.
🌎 100% remote opportunity - work from anywhere.
🚀 Work with international companies across exciting and fast-growing industries.
📈 Career growth opportunities with established businesses and ambitious marketing teams.
🎯 High-impact role where your expertise directly contributes to business growth.
🤝 Direct client placement - become an integral part of the company's team rather than working through a traditional outsourcing agency.
💻 Collaborative environment with opportunities to develop your performance marketing expertise.
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