Senior Manager, Growth Marketing Strategy & Operations
Hybrid New York Senior Growth Marketing
At a glance
Senior Growth Marketing role at HelloFresh. New York · $140,000–$180,000 base.
SalaryStated by HelloFresh
$140,000 – $180,000
Base salary for this role, in USD per year, as published in the posting.
This role, from HelloFreshOur estimate for the market: $137,500–$195,327Median $168,500
The range includes the market median of $168,500 for senior growth marketing roles in New York.
Worked out from 73 postings that stated pay, median $168,500. Last updated Nov 13, 2026.
RoleGrowth Marketing
SenioritySenior
LocationNew York
WorkplaceHybrid
Base pay$140,000–$180,000
PostedNov 9, 2026
Role brief
growthroles summary, based on the employer's posting.
What you'll do
- Track conversions, CAC and ROI against plan, explain gaps and recommend priorities with global paid media owners
- Turn paid performance gaps into channel actions with global teams, escalating issues when needed
- Build and update forecasts with Finance, flag risks early and reconcile reported spend
- Lead paid business reviews and planning, from weekly reviews through quarterly and annual sessions
- Set the testing and diversification agenda, then use results to guide budget shifts across paid channels
What you bring
- At least eight years in performance marketing or growth, with responsibility for a multi-channel paid budget
- You have owned paid results through partner or matrixed teams and built forecasts with Finance for accurate P&L reporting
- You have led executive reviews and business planning, and coached or mentored other managers
- You use AI tools in analysis and reporting workflows
Who this fits
This senior role suits a strategic operator who can deliver results through global partners and a dotted-line team, while guiding and mentoring managers. The position is hybrid at the NYC headquarters.
From the employer
Senior Manager, Strategy & Operations
This is a hybrid position to the NYC HelloFresh Headquarters
About the role
The Senior Manager, Strategy & Operations is accountable for the business performance of Factor US’s Paid portfolio (conversions, CAC, and ROI) and for the operating rhythm behind it: the forecast, the executive reviews, and the testing roadmap.
You will…
- Own the business performance of the Paid portfolio against plan: diagnose variance in conversions, CAC, and ROI, and recommend the priorities in collaboration with Global paid media channel owners
- Partner with Global paid media resources to translate performance gaps into channel-level actions, and escalate when required
- Act as the Growth team’s liaison with Finance for accurate P&L forecasting: build and refresh forecasts, surface risks early, and keep reported spend reconciled.
- Drive executive reviews for Paid, including weekly business reviews, QBRs, and annual business planning.
- Own the channel diversification and lift testing roadmap: prioritize tests, question the design standard, read out results, and convert them into budget moves.
- Manage spend allocation within approved budgets across the Paid portfolio, continuously shifting dollars toward efficiency and ROI.
- Direct the day-to-day work of the Manager, Growth Channels (dotted line), including weekly review preparation, paid spend compliance and reporting accuracy, and diversification initiatives.
- Mentor the Manager, Reactivations/RAF on strategy and ops rigor for React/RAF: forecasting, reviews, and analytical structure.
- Support Finance and Legal processes, including forecasting inputs and invoice approvals
- Use AI and automation to build reports, summarize performance, and speed up planning cycles.
You are…
- Accountable for outcomes you don’t directly execute: You get results from Global resources and a dotted-line team through clarity, credibility, and follow-through.
- A strategic operator: You build the system around the work (cadences, forecasts, test roadmaps), not just the analysis inside it.
- Analytical: You build forecasts, run retrospectives, and explain the story behind the numbers. You are fluent in CAC, CPA, CPM, CVR, LTV, and payback, and fast in Excel or Google Sheets.
- A coach: You develop managers through day-to-day direction and mentorship, and set a clear standard for rigor.
- A clear executive communicator: You write and present for Director, VP, and C-level audiences, with the answer first.
- Detail-oriented and results-driven: Forecasts reconcile, and measurable outcomes motivate you.
- Tech-forward: You actively use AI tools to work smarter.
At a minimum, you have…
- 8+ years in performance marketing or growth, with ownership of a multi-channel paid budget
- Experience being accountable for paid performance results through partners or matrixed teams.
- Experience owning forecasts and partnering with Finance on P&L accuracy.
- Experience running executive reviews (WBR/MBR/QBR) and business planning.
- Experience coaching or mentoring other managers.
- Comfort using AI tools in analysis and reporting workflows.
You’ll get…
- Competitive salary, 401k with company match that vests immediately upon participation
- Generous PTO, including sabbatical, and parental leave of up to 16 weeks
- Comprehensive health and wellness benefits with options at $0 monthly, effective first day of employment
- Tuition reimbursement for continuing education (upon 2 years of service)
- Up to 85% discount on subscriptions to HelloFresh meal plans (HelloFresh, Green Chef, Everyplate, and Factor_)
- Access to Employee Resource Groups that are open to all employees, including those pertaining to BIPOC, women, veterans, parents, and LGBTQ+
- Inclusive, collaborative, and dynamic work environment within a fast-paced, mission-driven company that is disrupting the traditional food supply chain
This job description is intended to provide a general overview of the responsibilities. However, the Company reserves the right to adjust, modify, or reassign work tasks and responsibilities as needed to meet changing business needs, operational requirements, or other factors.
#Factor #JD1008 #marketing New York Pay Range$140,000—$180,000 USD
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