Staff Brand Designer
At a glance
Senior Brand Marketing role at Gumloop. San Francisco · full-time · no salary stated · we estimate $165,150–$206,375.
Gumloop has not published a salary for this role. The figure below is our estimate, not theirs.
growthroles summary, based on the employer's posting.
What you'll do
- Set the brand’s story across internal and external materials, keeping its visual identity consistent
- Create a distinct visual approach for explaining technical ideas clearly
- Run brand projects from initial concept through launch with product and marketing
- Turn feedback and conversations about the brand into practical design work
- Check every detail and maintain a high standard of visual craft
What you bring
- You’ve made original brand work that shows strong creative direction and exceptional visual execution
- You’ve independently shaped or substantially changed a company’s visual identity, often with significant autonomy
- You can explain why design choices succeed or fall short and judge when work is ready
- You can pick up new tools to bring creative ideas to life
Who this fits
This senior, high-ownership role suits a designer comfortable working independently and partnering directly with product and marketing. The role is based on-site in San Francisco. Motion work, illustration systems, and experience with technical or AI brands are bonuses.
From the employer
About Us
Gumloop is the multiplayer AI agent builder. We believe the people who know the work best should be able to automate it, and use what they build to help their whole team do more.
Anyone at a company can build, share, and optimize agents with any AI model and any integration. Teams can orchestrate those agents across their business, while IT keeps full control over data, access, and spend.
We're a small team building as fast as humanly possible. Gusto, Ramp, Shopify, Samsara, Instacart, and Opendoor are running agents on Gumloop across their company. We've raised over $70M from Benchmark, First Round Capital, Y Combinator, Nexus Ventures to scale and are looking for people who care as much as we do to join the team.
Here’s what life at Gumloop is like:
Our beliefs – The Handbook
Our adventures – Wall of Photos
What our users are saying - Wall of Love
What we’re working on – Changelog
Role Overview
As a Staff Brand Designer at Gumloop, you own the visual identity of the company.
This is a high-ownership role for a creative who sweats the details and has built an aesthetic philosophy through years of high-level work. You will work directly with product and marketing, holding the highest craft bar at the company.
Identity
Trust in a Autonomy
When software acts on your behalf, every touchpoint either builds confidence or erodes it. Our brand is the interface for building this trust. How we name things, how we explain what an agent did, the visuals that communicate what's happening under the hood. All of it shapes whether someone feels comfortable letting go of the wheel.
Multiplayer as a Multiplier
AI adoption doesn't scale through mandates, it spreads through people. One person's effort building an agent empowers their team, then amplifies across their company. Our brand should make that spread feel inevitable, every effort should be worth showing off.
What you’ll do
Shape the core narrative of the Gumloop brand across every external and internal facing touchpoint.
Define a unique direction and style for communicating technical ideas through clear, compelling visuals.
Take ownership over every small detail, no matter how small.
Own projects end-to-end, from concept through launch, working directly with product and marketing.
Distill actionable insights from brand feedback and conversations, then turn them into work.
Hold the highest bar of craft at the company.
What you bring
Experience creating original brand work that demonstrates exceptional visual craft and strong creative direction.
Strong opinions about how a brand should make others feel, but have self-awareness.
Ability to clearly articulate why something works, and why it doesn’t.
Experience operating independently, setting or significantly evolving a company’s visual identity, ideally as a solo designer, early design hire, independent practitioner, or highly autonomous studio designer.
Aptitude for learning new tools that enable you to express creative ideas.
Judgment into when work meets the bar, needs another round, and when good is enough to keep momentum.
Bonus
Motion design or animation experience.
Experience developing characters, illustration systems, or brand mascots.
Experience creating brands for AI, technical audiences, developers, or enterprise software products.
Benefits
Highly competitive salary and meaningful equity
Generous paid time off: 24 days for SF employees and 20 days globally, use them as you need
$350/month wellness benefit to spend on gym, spa, equipment, or whatever keeps you at your best
15 days of temporary remote work flexibility per year
401k/RRSP match up to 6%
Brand Marketing work from LinkedIn, X, Reddit and Upwork, in one list.
Each morning you get everything that fits, strongest first.
Brand Marketing
Find me workBy the team behind growthroles.