Growth Marketing Manager - GCrypto & Fin Lit
At a glance
Mid-level Growth Marketing role at Globe. NCR - WGC · full-time.
Pay not stated Growth Marketing Manager salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Use consumer insights to shape the marketing mix and identify opportunities or pain points
- Build strategy around pricing, core audiences, and where growth should come from
- Coordinate cross-functional execution while checking alignment across the marketing mix
- Track results, lead the team, develop talent, and set the overall Fin Lit strategy
What you bring
- At least five years managing brands across the full marketing lifecycle
- Experience with FMCG brands would strengthen your application
- Prior experience leading teams would be useful
Who this fits
This role suits a growth marketer who can connect consumer understanding, pricing, audience selection, marketing-mix decisions, and execution. You’ll lead teams and training while owning the broader Fin Lit strategy.
From the employer
Do you want to take the first step in making Filipinos’ lives better everyday? Here in GCash we want to stay at the forefront of the FinTech industry by creating innovative, meaningful, and convenient financial solutions for the nation! G ka ba? Join the G Nation today!
- Responsible for developing consumer insights and understanding that will drive marketing mix
- Responsible for strategy development including size of price analysis, core target identification, source of growth
- Responsible for developing the marketing mix, ensuring this answers relevant consumer opportunities/pain points as well as ensuring quality alignment across the marketing Ps
- Driving execution with the help of the cross-functional team
- Measuring and monitoring performance
- Leading teams and training talent
- Putting together the total Fin Lit strategy for GCash
Qualifications
- 5+ years experience in the end-to-end management of brands
- Experience in FMCG is a plus
- Experience managing teams is a plus
What We Offer
Opportunity for career growth and development in the #1 FinTech company in the country Working with a dynamic and highly collaborative team who want to change the game A company that values their people with highly competitive and flexible compensation and benefits package
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