Senior Social Media Specialist
At a glance
Senior Social Media role at Fuku. Ho Chi Minh City · full-time.
Pay not stated Social Media salary
growthroles summary, based on the employer's posting.
What you'll do
- Grow the local presence across Facebook, TikTok, Instagram, YouTube, X and other relevant channels
- Set local content direction to support campaigns, launches and audience trends
- Plan, make and publish posts, short videos, visuals and scripts from concept through release
- Create repeatable formats and production workflows that protect quality as output increases
- Use performance data and audience signals to suggest content changes that lift reach and engagement
What you bring
- At least three years in social media, content marketing or digital marketing, ideally at senior level
- A degree or equivalent experience in marketing, communications, media, journalism or a related area
- Experience planning social content and making it yourself, especially short videos, visuals and copy
- Fluent English, skill with Canva, CapCut or another listed creation tool, and legal work authorization for the country
Who this fits
This suits a senior, hands-on creator who can plan and produce content independently while working with marketing, design, video and regional teams. The role is onsite in Ho Chi Minh City, and you must have legal permission to work in Vietnam.
From the employer
Company Overview
Vantage is a globally recognized multi-asset brokerage firm headquartered in Sydney, operating under the oversight of reputable regulatory authorities. With a workforce of over 1,000 employees spread across more than 30 offices worldwide, we bring over 15 years of industry experience to our clients. We offer trading opportunities in CFDs for Forex, Commodities, Indices, Shares, and Cryptocurrencies. Our commitment is to provide a robust trading environment, complemented by a fast and user-friendly trading platform, enabling our clients to capitalize on trading opportunities efficiently.
Position Summary
We are seeking a creative and strategic Senior Social Media Specialist to manage and grow our official social media channels in the local market. You will be responsible for developing localized content strategies, producing high-quality content at scale, and driving engagement across platforms. This role requires a hands-on content creator who can independently plan, produce, and publish compelling social media content while aligning with global brand standards and local market trends.
Key Responsibilities
Manage and grow Vantage’s official social media channels, including Facebook, TikTok, Instagram, YouTube, X (Twitter), and other relevant platforms.
Develop localized social media content strategies aligned with marketing campaigns, product launches, and local market trends.
Independently plan and produce high-quality social media content, including posts, short-form videos, visuals, scripts, and other creative formats.
Take ownership of the end-to-end content production process, from ideation and planning to execution and publishing.
Build scalable content formats and workflows to support high-volume content production while maintaining quality.
Identify local social trends, audience insights, and content opportunities to improve reach and engagement.
Collaborate with Marketing, Design, Video, and regional teams to deliver effective social media campaigns.
Monitor content performance and provide data-driven recommendations to continuously optimize content strategy.
Qualifications & Experience
Bachelor’s degree or equivalent experience in Marketing, Communications, Media, Journalism, or a related field.
Minimum of 3-5 years of experience in Social Media, Content Marketing, or Digital Marketing, preferably at a senior level.
Strong experience in both social media content planning and hands-on content production.
Proven ability to independently create high-quality social media content, especially short-form videos, visuals, and copywriting.
Strong understanding of the local social media landscape, local audience behavior, and current content trends.
Experience managing official brand social media channels.
Ability to produce content at scale while maintaining consistency and quality.
Proficiency in Canva, CapCut, Adobe Creative Suite, or similar content creation tools.
Fluent English communication skills; Chinese is a plus.
Experience in Fintech, CFD, Web3, Crypto, or related industries is a plus.
Must have the legal right to work in the country where the position is based.
Competencies
Strong creative thinking, storytelling, and communication skills.
Good analytical skills and ability to use social media data to optimize content performance.
Highly organized, proactive, and able to manage multiple projects in a fast-paced environment.
Collaborative team player with excellent interpersonal skills.
Attention to detail and a commitment to quality.
What We Offer
Competitive salary package.
100% salary during the 2-month probation period.
12 annual leave days per year.
Opportunity to work in a fast-growing Web3 and FinTech environment.
Regional exposure through collaboration with global teams.
Supportive, fast-paced, and growth-oriented workplace culture.
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