Assistant Marketing Manager
At a glance
Manager-level General Marketing role at Fuku. Johannesburg · full-time.
Pay not stated General Marketing salary
growthroles summary, based on the employer's posting.
What you'll do
- Shape marketing plans for South Africa and nearby Southern African markets, then carry them through to execution
- Run retention campaigns through CRM, content and web, using cross-sell, upsell and re-engagement to reduce churn
- Plan and improve online and offline campaigns, including promotions and loyalty activations
- Track acquisition, conversion, churn, re-deposits and re-activation metrics, then advise senior leaders on next steps
- Coordinate marketing teams and external partners, oversee budgets, and help guide team members
What you bring
- Three to five years of growing marketing responsibility, including strategy, campaigns and team coordination
- Hands-on experience in forex, CFDs, fintech or online trading is essential
- You can analyse marketing data using tools, Excel and reporting dashboards
- You have managed integrated campaigns across email, web, social, in-app and events
Who this fits
This manager-level role suits someone who can combine regional campaign ownership, retention work and team coordination. You must be based in South Africa and able to travel within the country for events, activations and team coordination. The role is onsite in Johannesburg.
From the employer
Company Description:
Vantage is a globally recognized multi-asset brokerage firm headquartered in Sydney, operating under the oversight of reputable regulatory authorities. With a workforce of over 1,000 employees spread across more than 30 offices worldwide, we bring over 15 years of industry experience to our clients. We offer trading opportunities in CFDs for Forex, Commodities, Indices, Shares, and Cryptocurrencies. Our commitment is to provide a robust trading environment, complemented by a fast and user-friendly trading platform, enabling our clients to capitalize on trading opportunities efficiently.
To learn more about our company, please visit our website: https://www.vantagemarkets.com/
Role Overview:
Oversee the end-to-end execution of marketing campaigns to maximize lead generation and regional visibility.
Responsibilities:
Develop and execute the regional marketing strategy across South Africa and broader Southern Africa markets.
Own retention marketing driving client lifetime value through CRM, content, web marketing, and re-engagement campaigns (cross-sell, upsell, churn reduction).
Lead end-to-end campaign planning, execution, and optimisation across online and offline channels, including promotional mechanics and loyalty activations.
Analyse full-funnel marketing KPIs (acquisition cost, conversion rates, churn, re-deposits, re-activation) and present data-driven recommendations to senior leadership.
Assist in managing and mentoring team members, hosting weekly meetings, and acting as KPI gatekeeper across workstreams.
Coordinate cross-functionally with Performance Marketing, Community, SEO, Content, and Research teams to ensure cohesive full-funnel execution.
Manage external vendor, agency, and event partner relationships within budget.
Requirements:
3–5 years of progressive marketing experience, with demonstrable involvement in strategy, campaign management, and team coordination.
Proven experience in the forex, CFD, fintech, or online trading industry is essential.
Strong data analysis skills — comfortable working with marketing analytics tools, Excel, and reporting dashboards to drive decision-making.
Hands-on experience managing integrated, multi-channel campaigns (email, web, social, in-app, events). • Experience managing vendor and agency relationships, including briefing, performance tracking, and budget oversight.
Excellent written and verbal communication skills in English, with the ability to present to senior stakeholders.
Based in South Africa with the ability to travel domestically for events, activations, and team coordination. Nice-to-Have
Familiarity with CRM and CDP platforms .
Understanding of A/B testing methodologies and conversion rate optimisation.
Prior experience managing or mentoring junior marketing team members.
Knowledge of regulatory and compliance requirements for financial services marketing in Africa.
What we offer:
A Culture of Growth
We foster a dynamic and collaborative environment where continuous learning and professional development are encouraged. You'll be supported with resources and mentorship to help you advance your career.
Impact and Autonomy
You will be given the trust and freedom to take ownership of your work, making a direct and meaningful impact on our company's success. Your contributions are vital to our mission.
Holistic Well-being
We offer a comprehensive benefits package that supports your health, financial security, and work-life balance, ensuring you have the support you need both in and out of the office.
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