Brand and Content Associate
Entry-level Content Creation role at FanDuel. Toronto · CA$62,000–CA$77,000 base.
Growth Roles summary, based on the employer's posting.
What you'll do
- You'll run marketing intake, sorting requests and priorities across Brand, Media, Growth, and CRM
- You'll maintain campaign plans, schedules, and stakeholder updates to move work from concept to delivery
- You'll evaluate project options with business leaders and route work to internal teams, agencies, or AI tools
- You'll manage agency relationships and guide creative and campaign assets through launch
- You'll measure campaign outcomes, share insights, and improve processes with emerging technology
What you bring
- You have a bachelor's degree and at least two years in brand marketing, project management, marketing operations, or related work
- You can manage competing priorities, stakeholders, and deadlines in a fast-moving environment
- You understand brand marketing, creative development, and visual design, with the judgment to give useful feedback
- You turn analysis into action and communicate clearly while influencing cross-functional stakeholders
- You've managed agencies and campaign delivery from brief through launch
Who this fits
This role suits a Toronto-based marketer who enjoys coordinating campaigns, working across Brand, Media, Growth, and CRM, and building brands connected to gaming, sports, or entertainment. You'll need to be comfortable using or exploring AI-enabled marketing tools, and FanDuel states that artificial intelligence may be used during applicant screening and selection.
From the employer
THE POSITION
Our roster has an opening with your name on it
We are currently looking for a talented Brand and Content Associate for FanDuel Canada. In this role, you will support the development and execution of brand marketing initiatives while serving as a key project manager across multiple campaigns and stakeholders (Brand, Media, Growth, CRM). You will manage marketing requests, help prioritize initiatives with business leaders, and determine the most effective execution approach using internal teams, agency partners, or AI-enabled solutions. Working cross-functionally across the organization, you will ensure projects move efficiently from concept to execution while driving impactful marketing programs.
THE GAME PLAN
Everyone on our team has a part to play
- Own the marketing intake process, ensuring requests are organized, prioritized, and aligned to business objectives across Marketing teams (Brand, Media, Growth, CRM)
- Maintain campaign plans, timelines, and stakeholder communications to ensure projects are delivered on time and with excellence
- Partner with business leaders to assess opportunities, prioritize initiatives, and align resources against strategic goals
- Determine the most effective execution approach for each project, leveraging agency partners, internal teams, or AI-enabled solutions
- Manage relationships with agency partners and oversee the development of creative and campaign assets
- Identify opportunities to improve marketing effectiveness through process optimization, emerging technologies, and AI-powered tools
- Measure, report, and communicate campaign results, delivering actionable insights to key stakeholders
THE STATS
What we're looking for in our next teammate
- Bachelor's degree and 2+ years of relevant experience working in a brand marketing, project management, marketing operations, or a related field
- Highly organized with exceptional project management skills - managing multiple priorities, stakeholders, and deadlines in a fast-paced environment
- Curiosity for emerging technologies and AI-powered marketing tools
- Strong understanding of brand marketing, creative development, and visual design principles, with a keen eye for detail and the ability to provide constructive creative feedback
- Analytical mindset with the ability to translate insights into action
- Excellent written and verbal communication skills, with the ability to build relationships and influence cross-functional stakeholders
- Strong collaborator with excellent written and verbal communication skills and the ability to influence stakeholders across all levels of the organization
- Experience managing agencies and overseeing campaign execution from brief to launch
- Passion for gaming, sports, entertainment, and building great brands
ABOUT FANDUEL
FanDuel Group is the premier mobile gaming company in the United States and Canada. FanDuel Group consists of a portfolio of leading brands across mobile wagering including: America’s #1 Sportsbook, FanDuel Sportsbook; its leading iGaming platform, FanDuel Casino; the industry’s unquestioned leader in horse racing and advance-deposit wagering, FanDuel Racing; and its daily fantasy sports product.
In addition, FanDuel Group operates FanDuel TV, its broadly distributed linear cable television network and FanDuel TV+, its leading direct-to-consumer OTT platform. FanDuel Group has a presence across all 50 states, Canada, and Puerto Rico.
The company is based in New York with US offices in Los Angeles, Atlanta, and Jersey City, as well as global offices in Canada and Scotland. The company’s affiliates have offices worldwide, including in Ireland, Portugal, Romania, and Australia.
FanDuel Group is a subsidiary of Flutter Entertainment, the world's largest sports betting and gaming operator with a portfolio of globally recognized brands and traded on the New York Stock Exchange (NYSE: FLUT).
PLAYER BENEFITS
We treat our team right
This role may offer the following benefits: extended medical, vision, and dental coverage; life insurance; disability insurance; a retirement program with employer contributions; among other employee benefits. This role may also be eligible for short-term or long-term incentive compensation, including, but not limited to, cash bonuses and stock program participation. This role includes 12 holidays and two (2) floating holidays. FanDuel offers paid sick time in accordance with applicable Canadian law. Check out all our benefits here: FanDuel Total Rewards. *Benefits differ across country and job type.
FanDuel is an equal opportunities employer and we believe, as one of our principles states, “We are One Team!”. As such, we are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, or any other characteristic protected by provincial, local or federal law. We believe FanDuel is strongest and best able to compete if all employees feel valued, respected, and included.
FanDuel is committed to providing reasonable accommodations for qualified individuals with disabilities. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please email Benefits@fanduel.com.
The Company intends to use artificial intelligence in the process of screening, assessing, and/or selecting applicants for this role.
The applicable salary range for this position is : $62,000 - $77,000 CAD, which is dependent on a variety of factors including relevant experience, location, business needs and market demand. This role may offer the following benefits: extended medical, vision, and dental coverage; life insurance; disability insurance; a retirement program with employer contributions; among other employee benefits. This role may also be eligible for short-term or long-term incentive compensation, including, but not limited to, cash bonuses and stock program participation. This role includes 12 holidays and two (2) floating holidays. FanDuel offers paid sick time in accordance with applicable Canadian law.
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