Marketing Manager

The Office of the Provost and Executive Vice President leads the strategic development and implementation of the institutional academic mission, supporting faculty excellence, student success, and the university’s mission. Its responsibilities span academic planning, accreditation, compliance, assessment, data governance, faculty development, enrollment strategy, workforce engagement, and global partnerships, ensuring that the university delivers measurable outcomes while advancing its mission as a premier research institution serving Florida and beyond.

The Marketing Manager is a key member of the Provost's communications team, helping connect strategy with execution across a wide range of initiatives. This role develops and implements marketing and communication plans, creates content for web and digital platforms, manages project deliverables, supports executive communications, and coordinates events and special projects. The position collaborates with colleagues throughout Academic Affairs to promote key priorities, engage stakeholders, and advance the goals of the academic enterprise.

The University of South Florida is a top-ranked research university serving approximately 50,000 students from across the globe at campuses in Tampa, St. Petersburg and USF Health. In 2025, U.S. News & World Report recognized USF with its highest overall ranking in university history, as a top 50 public university for the seventh consecutive year and as one of the top 15 best values among all public universities in the nation. U.S. News also ranks the USF Health Morsani College of Medicine in the highest tier, placing it as one of the top 16 medical schools in the nation and inside the top 10 among public universities. USF is a member of the Association of American Universities (AAU), a group that includes only the top 3% of universities in the U.S. With an all-time high of $750 million in research funding in 2025 and as a top 20 public university for producing U.S. patents, USF uses innovation to transform lives and shape a better future. The university generates an annual economic impact of nearly $10 billion for the state of Florida. USF’s Division I athletics teams compete in the American Conference. Learn more at www.usf.edu.

• Develop, research, write, and edit content that advances the strategic priorities of the Office of the Provost and Academic Affairs.
• Create and manage a variety of communications materials, including reports, presentations, newsletters, news releases, executive messaging, website content, and other multimedia communications.
• Support strategic communications planning and execution for university-wide initiatives, programs, and priorities.
• Oversee and maintain web content for the Office of the Provost, ensuring information is accurate, accessible, current, and aligned with institutional branding and messaging standards.
• Assist with the planning, coordination, logistics, and execution of events, meetings, and special initiatives led by the Provost's Office.
• Prepare meeting agendas, minutes, summaries, project briefs, and other materials to support effective collaboration, decision-making, and project execution.
• Collaborate with colleagues across Academic Affairs and university units to develop integrated communications and marketing approaches that support institutional goals.
• Monitor project progress and deliverables, maintaining organized records and providing regular updates to stakeholders.
• Perform other duties as assigned.
  

Minimum Qualifications

Bachelor’s degree and a minimum of three (3) years of related experience

Degree Equivalency Clause: Four years of direct experience for a bachelor’s degree.
• Senate Bill 1310- The Florida Senate (https://www.flsenate.gov/Session/Bill/2023/1310) is conditional upon meeting all employment eligibility requirements in the U.S.
• SB 1310: Substitution of Work Experience for Postsecondary Education Requirements
• A public employer may include a postsecondary degree as a baseline requirement only as an alternative to the number of years of direct experience required, not to exceed:
• (a) Two years of direct experience for an associate degree;
• (b) Four years of direct experience for a bachelor’s degree;
• (c) Six years of direct experience for a master’s degree;
• (d) Seven years of direct experience for a professional degree; or
• (e) Nine years of direct experience for a doctoral degree
• Related work experience may not substitute for any required licensure, certification, or registration required for the position of employment as established by the public employer and indicated in the advertised description of the position of employment.
• Minimum Qualifications that require a high school diploma are exempt from SB 1310.

Preferred Qualifications

This position requires a bachelor's degree in communication, marketing, mass communications, graphic design, journalism, or other related field; OR a high school diploma and 5 years of related experience. Advanced skills in Adobe Creative Cloud and Microsoft programs, web content management skills, and project management experience would be a plus.