Marketing and Communications Manager (Corniche Hospital)
At a glance
Manager-level Communications role at Fa Eutv Saasfaprod1 (CX_1). Abu Dhabi · full-time.
Pay not stated Communications salary
growthroles summary, based on the employer's posting.
What you'll do
- Set annual marketing and communications plans for Corniche Hospital, keeping its brand aligned with SEHA standards
- Keep the hospital’s visual identity consistent and oversee promotional materials, signage and other marketing collateral
- Run advertising, media relations and public relations, while coordinating campaigns, events and community programs
- Coordinate accurate website and social media content, and build working relationships with hospital leaders, SEHA teams, media and community partners
- Manage marketing budgets, assess returns and report on campaign effectiveness
What you bring
- You have six to eight years in marketing or communications, including at least three years in a management role
- A bachelor’s degree in marketing, communications, business administration or a related area is required
- You bring strong communication and presentation skills, plus knowledge of branding, media relations, events and digital marketing
- You can manage budgets and evaluate marketing returns; English proficiency is required
Who this fits
This manager-level role suits someone who can lead hospital marketing plans while coordinating with internal leaders and external partners. Healthcare or hospital experience and Arabic are preferred.
From the employer
Responsible for the strategic branding and positioning of facility by developing and/or implementing a marketing strategy for the facility in order to meet and exceed the annual revenue targets. Also responsible for developing and maintaining strategic relationships, managing and coordinating the day-to-day marketing activities within the agreed upon guidelines and offering incentives or tailor made marketing plans to customers in order to attract them to the facility services.
Key Responsibilities:
Strategic Planning:
- Develop and implement annual marketing and communication plans for Corniche Hospital.
- Align hospital branding with SEHA corporate standards.
Brand Management:
- Maintain consistent brand identity across all materials and platforms.
- Oversee production of promotional items, signage, and marketing collateral.
Marketing & Communication Activities:
- Manage advertising, media relations, and public relations initiatives.
- Coordinate events, campaigns, and community engagement programs.
- Ensure timely and accurate content for digital platforms (website, social media).
Stakeholder Collaboration:
- Work closely with hospital leadership and SEHA corporate marketing teams.
- Build relationships with media, vendors, and community partners.
Budget & Performance:
- Develop and monitor marketing budgets.
- Track ROI and prepare periodic reports on marketing effectiveness.
Compliance & Quality:
- Ensure adherence to SEHA policies, governance frameworks, and industry best practices.
Qualifications & Experience:
Education:
- Bachelor’s degree in marketing, Communications, Business Administration, or related field.
- (Preferred) master’s degree in marketing or MBA.
Experience:
- 6–8 years in marketing/communications, with at least 3 years in a managerial role.
- (Preferred) Experience in healthcare or hospital environment.
Skills:
- Strong communication and presentation skills.
- Proficiency in English (Arabic preferred).
- Expertise in branding, media relations, event management, and digital marketing.
- Ability to manage budgets and analyze ROI.