Regional Marketing Specialist, Western Europe (French Speaking)
At a glance
Mid-level General Marketing role at UL Solutions. Basingstoke · no salary stated · we estimate £37,600–£75,000 across the United Kingdom.
UL Solutions has not published a salary for this role. The figure below is our estimate, not theirs.
growthroles summary, based on the employer's posting.
What you'll do
- Translate global go-to-market plans into regional activity shaped by local audiences and market insights
- Work with regional business stakeholders to carry out marketing strategies and run campaigns that create demand
- Coordinate regional tradeshows and events with cross-functional teams, including branded activities
- Oversee country campaigns and budgets with the Regional Marketing Manager
What you bring
- You hold a bachelor’s-equivalent degree in marketing or a related discipline
- You have at least three years of professional marketing experience
- You communicate fluently in both English and French, verbally and in writing
- You understand the marketing mix and have activated promotions across different channels
Who this fits
This mid-level role suits a marketer who can connect regional business priorities with local customer and market insights. You’ll work with regional stakeholders and the Regional Marketing Manager, and need fluent English and French.
From the employer
Reporting into the regional marketing leader, the Regional Marketing Specialist drives marketing activity for the Western Europe region cross-business and company-wide. This includes aligning global go-to-market plans with regional insights to effectively reach and influence local audiences. The person will be working closely with regional business stakeholders on the execution of the regional strategies; responsibilities include driving demand creation through effective marketing campaigns and tactics as needed, including digital marketing, social marketing, events and more.
Provides insights about region-relevant customers and market(s), based on region business strategy, local market trends, competitive insights and ensures alignment of region tactical plans to business goals.
• Works as part of cross-functional team to execute tradeshows and events in the region, supporting branded activities
• Manages the campaign and budget country in accordance with the Regional Marketing Manager
• Collaborate cross-functionally to drive successful marketing performance in the Western Europe region
• Contributes to business success by performing other tasks as required
• Follows UL Solutions Standards of Business Conduct and follow all physical and digital security practices
- University Degree (Equivalent to Bachelor’s degree) in Marketing or a related discipline
- At least three (3) years’ professional experience in marketing field
- Knowledge and experience with demand generation strategies, MAP/CRM tools, competitive insights gathering, planning tools and budgeting processes is a plus
- Strong understanding of all aspects of the marketing mix, experience activating promotions and leveraging tools across a variety of promotional channels.
- Proficiency in Microsoft Office and experience managing and/or using a wide array of communication tool
- Fluent in English and French, with excellent verbal and written communication skills in both languages.
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