Founding Product Marketing Manager
At a glance
Manager-level Product Marketing role at DualEntry. New York · full-time · $175,000–$280,000 base.
growthroles summary, based on the employer's posting.
What you'll do
- Shape messaging and competitive positioning for CFOs, controllers and finance teams
- Turn customer and prospect feedback into campaigns, then create sales materials for each buyer stage
- Take product launches from planning through rollout, while writing marketing copy yourself
- Lead content, copy and design teams, and build dashboards to track what works
- Run campaigns through webinars, conferences, events, content, email and digital channels
What you bring
- At least four years in marketing at a high-growth B2B SaaS company
- Strong copywriting and storytelling skills, plus experience delivering campaigns across multiple channels
- High proficiency with Excel and BI tools, paired with an analytical approach
- Fintech, ERP or accounting product marketing experience is preferred
Who this fits
This is an early-stage, hands-on manager role: you’ll lead a team while writing copy and managing people from day one. The role is onsite in New York.
From the employer
About DualEntry
DualEntry is building the OS for finance.
Every business needs a financial system of record, yet the world's largest fintech market ($220B+) still runs on software from the 1990s. DualEntry's AI-native ERP automates accounting from data entry to close, so finance teams move faster, spend less and incur less risk.
In just 2 years we've raised $100M+ from Lightspeed, Khosla Ventures, Contrary and Google Ventures and earned the trust of customers from $5M ARR to publicly traded companies.
We hire outliers - people who have achieved difficult things, in their careers or beyond. You'll find leaders, colleagues who've competed at the highest levels of sport, performed on Broadway, trained with UFC champions and founded the country’s largest Python community.
Why This Role Matters Now
Where you'll create impact
You’ll own and continuously refine DualEntry’s messaging and competitive positioning to CFOs, Controllers, and finance teams
You’ll translate customer and prospect feedback into high-impact GTM campaigns
You’ll build the content and collateral that empowers Sales across the buyer journey (pitch decks, one-pagers, case studies, demos)
You’ll drive new product launches end-to-end
You’ll lead content, copy, and design teams while writing hands-on marketing copy yourself
You’ll build analytics and dashboards to identify what’s working
You’ll run GTM campaigns across webinars, conferences, events, content, email, and digital channels
What sets you up for success
Hardcore work ethic and high agency
4+ years in high-growth B2B SaaS marketing
Fintech / ERP / accounting product marketing experience preferred
Strong copywriting and storytelling ability
Experience running multi-channel campaigns (content, events, paid, community, thought leadership)
Analytical mindset with high proficiency in Excel and BI tools
Entrepreneurial drive - we move fast, work hard, and operate with ownership
Desire to grow as a leader and manager (you’ll manage from day one)
Why you’ll thrive here
Significant equity ownership in one of the top AI companies in the world
You’re joining early and will grow with DualEntry
Your feedback shapes the product directly
High-speed, high-trust environment with high expectations
Meet the Marketing Team
Ana took the lead and owned the community and events at DualEntry from end to end. Thousands of attendees across 15+ events in 6 months. Dinners, roundtables, poker night and much more!
George grew organic search from 0! He’s also an ex-professional poker player so is using stochastic analysis to ensure we outperform!
Bruno built 20+ AI automations to ensure everything across GTM and Marketing runs smoothly and we surface insights immediately
Compensation & Benefits
Equity: $80K+ USD
Base salary: $175K–$280K USD
Medical, dental & vision insurance
One Medical membership
Mental health support (Talkspace)
Fertility & family-building support (Kindbody)
Virtual healthcare (Teladoc Health)
401(k) benefits
Commuter benefits
Learning & development budget for courses, certifications & language learning
Unlimited AI tokens
AI skills development & enablement
Flexible PTO (27 days, including public holidays)
Collaborative, in-office culture with no bureaucracy
Snacks, drinks, team events & more
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