Media Planning Executive
At a glance
Mid-level Paid Media role at Dentsuaegis. Cairo · full-time.
Pay not stated Paid Media salary
Growth Roles summary, based on the employer's posting.
What you'll do
- You'll help build and refine media plans across digital, social, and offline channels
- You'll turn audience, market, competitor, and culture research into client strategy
- You'll brief teams and media partners, then guide brainstorming through activation
- You'll support forecasting, budgets, reporting, and live-campaign checks against KPIs
- You'll track new digital channels and partners and help shape thought-leadership materials
What you bring
- You bring one to two years in media planning, communications, or digital marketing
- You work confidently with Excel, PowerPoint, and reporting or planning tools
- You bring strong analytical, organizational, communication, detail, and collaboration skills
- You care about audience insight and learn proactively in a fast-moving environment
Who this fits
This role suits you if you enjoy using research and audience understanding to guide media decisions. You'll work collaboratively with internal teams and external partners while supporting junior colleagues. The position is full time and permanent in Cairo, Egypt.
From the employer
Job Description:
We are looking for a Media Planning Executive who is passionate about strategy, insights, and the power of media to drive business growth. In this role, you’ll collaborate with internal teams to deliver day-to-day strategic work for clients — stewarding ideas from insight through execution across multiple channels. You’ll analyze data, uncover audience behaviors, and help translate business objectives into impactful, well-structured media plans that deliver measurable results.
Key Responsibilities
- Assist in developing and optimizing media plans across digital, social, and offline channels.
- Collaborate with internal teams to deliver day-to-day strategic work for clients, ensuring smooth execution from planning through activation.
- Deliver a point of view around client business, category, culture, and consumer by compiling, analysing, and interpreting data from various research sources (proprietary, syndicated, or client-provided).
- Repurpose and adapt agency thought leadership for clients, and contribute to the creation of new thought-leadership materials.
- Brief internal teams and external media partners for ideation; lead and steer brainstorming sessions where needed.
- Keep a pulse on emerging media channels and partners — especially within the digital landscape — and identify how they can be leveraged in client strategies.
- Support planners and managers with campaign forecasting, budgeting, and performance reporting.
- Conduct research on market trends, audience behaviours, and competitor activities to inform strategy and planning.
- Monitor live campaigns to ensure alignment with planned objectives and KPIs.
- Mentor and support junior team members, fostering collaboration and continuous learning.
Requirements
- 1–2 years of experience in media planning, communications, or digital marketing.
- Strong analytical, organizational, and communication skills.
- Proficiency in Excel, PowerPoint, and reporting or planning tools.
- A passion for understanding audiences and using insights to guide media decisions.
- Ability to work collaboratively in a fast-paced, dynamic environment.
- High attention to detail and a proactive attitude toward learning and growth.
Location:
CairoBrand:
CaratTime Type:
Full timeContract Type:
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