Head of Marketing
Leadership Marketing Leadership role at Cracken. Remote, USA · full-time.
Growth Roles summary, based on the employer's posting.
What you'll do
- Research the market, create technical content, enable sales, and drive engagement
- Shape Cracken’s positioning, messaging, and story for technical security buyers
- Run product launches from core messaging through content and internal enablement
- Work with the CEO and founders to build the marketing function
- Develop marketing strategies that support customer adoption
What you bring
- Background in product marketing for enterprise software and cybersecurity
- Ability to turn complex security ideas into clear messages for different audiences
- Evidence of creating technical content for varied stakeholder needs
- A testing mindset that uses measurement and results to refine marketing
- Ownership of initiatives from initial strategy through completion
Who this fits
You’ll suit a hands-on marketing leader who can move between strategy and execution in enterprise software and cybersecurity. This starts as an individual-contributor-heavy role, with potential to build a team as Cracken grows. The position is remote in the USA and involves working directly with the CEO and founding members.
From the employer
About Us
Cracken is an applied AI lab building world’s first full kill chain proactive cyber platform. Built by cyber warfare-experienced operators and AI researchers Cracken keeps digital infrastructure resilient so businesses and societies operate.
We’re looking for a Head of Marketing to build and lead this function from the ground up. This is a foundational role, not just for the go-to-market team, but for how we tell our story to the world.
What You’ll Do
Execute at All Marketing Levels: take ownership of market research, create technical content, enable sales teams, and build marketing strategies that accelerate customer engagement and adoption.
Define and evolve company positioning, messaging, and narrative for a technical security audience.
Own and drive product launches end-to-end - from messaging to content to internal enablement.
Work directly with the CEO and other founding members to expand the marketing function.
This is an IC-heavy role to start, with the opportunity to grow the team as we scale.
Who You Are
Marketing Experience: Proven product marketing background in enterprise software and cybersecurity.
Technical Expertise: You translate complex security concepts into clear, impactful messaging for diverse audiences.
Content Creation: A track record of producing compelling technical content tailored to various stakeholder needs.
Data-Driven Growth Hacker: You experiment, measure, and iterate - letting outcomes guide every move.
Founder Mentality: No task is too small, no ambition too large - you own every initiative from start to finish.
Strategy and Execution: A collaborative operator who loves jumping between strategy and execution.
Why Cracken?
Real-World Impact: Validated in nation-state operations and supported by internal researches.
Team's Unique Motivation & Expertise: Ukrainian-heavy international team with Ph.D.s, professors, and top-tier industry veterans, driven by intrinsic passion forged through exposure to the hardships of war.
Impeccable Timing & Positioning: At the cutting edge of AI, cybersecurity, and autonomous systems, Cracken is best positioned to win the race against adversaries.
Adaptive Role: We shape positions around exceptional talent - your drive will define your path.
Ready to drive massive reach and help Cracken reshape cybersecurity? Apply now and join us in pioneering the future of security.
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