Product Marketing Manager, Commerce
commercetools Open · verified Jul 30, 2026 Mid-level Product Marketing role at commercetools. Boston · $103,000–$128,000 base.
Growth Roles summary, based on the employer's posting.
What you'll do
- Own positioning and go-to-market for commerce domains like Search, Catalog Management, and Pricing & Promotions
- Turn technical product details into value stories that land with both B2C and B2B buyers
- Build sales enablement like pitch decks, talk tracks, and other assets that help reps sell domain value
- Produce case studies, webinars, and analyst materials backed by market and competitive intelligence
- Set go-to-market success metrics and report on adoption, pipeline influence, and narrative impact
What you bring
- Four or more years of product marketing in B2B or SaaS, ideally commerce or multi-buyer tech
- A record of turning complex product capabilities into clear value props for technical and business audiences
- Experience owning positioning and cross-functional GTM while managing senior stakeholders
- A proactive habit of using AI tools to sharpen your workflow
- Strong writing, speaking, and presentation skills
Who this fits
This suits an individual contributor who leads by influence rather than headcount, since the role has no direct reports but sets vision across product, sales, and analyst relations. You should be comfortable switching between B2C and B2B contexts and shifting priorities. It is a hybrid role requiring three days a week in the Boston office. Base pay runs from $103,000 to $128,000.
From the employer
About commercetools
Real innovation starts with a strong foundation, and at commercetools, that comes from the perfect balance of our product and our people.
Behind every leap forward is a collective of builders, explorers, doers, makers, and problem-solvers. The kind of people who not only created composable commerce but also shaped the culture of experimentation that idea unlocked. Together they are the engine of commerce innovation today.
At commercetools, we power the next era of commerce for our customers. Whether it’s AI-driven solutions that help enterprises make smarter business decisions, bridging digital and physical shopping experiences, or enabling entirely new ways for industries to connect with their customers, we help the world’s most ambitious companies experiment, scale, and grow without limits.
Here the best idea wins, not the loudest voice. You will have the tools, trust, and space to not only build the future of commerce, but to build your own.
Your Impact
Commerce isn’t just one single puzzle, it’s a vibrant mix of interconnected experiences. It’s about how people discover products, how catalogs are organized and enriched, how pricing and promotions adapt, how orders seamlessly flow, and how buying sneakers online feels completely different from sourcing industrial parts.
We’re looking for a Product Marketing Manager, Commerce to help guide how we position and share our story across this landscape, highlighting how our platform and next-gen AI capabilities power the future of digital shopping. You’ll start with an initial focus on key domains like Search, Product Catalog Management, and Pricing & Promotions.
You’ll build deep, meaningful insight into each commerce capability, speaking comfortably across the global business. You’ll translate that deep technical knowledge into clear, empathetic messaging that resonates with B2C and B2B audiences alike, across diverse industries ranging from fashion retail to industrial manufacturing.
- Strategic Influence: While this role doesn't have direct reports, you will be a key leader on our team setting the vision for how we talk about your focus areas, telling our AI and innovation story, and partnering closely with peers across Product, Sales, Customer Marketing, and Analyst Relations.
- Supportive Team Environment: Reporting to our Sr. Director of Customer & Product Marketing, you’ll join a collaborative team of Product Marketing Managers who each champion their own areas of the portfolio while regularly sharing ideas and supporting one another.
- Own Domain Strategy: Lead positioning and GTM for core commerce domains (Search, Catalog Management, Pricing & Promotions) from early product development to post-launch adoption.
- Translate Tech into Value: Bridge technical capabilities and business outcomes, tailoring stories that resonate with both B2C and B2B buyers across diverse industries.
- Enable Sales & Drive Messaging: Create high-impact assets (pitch decks, talk tracks, enablement) that empower Sales to articulate domain value.
- Build Customer & Market Content: Produce compelling case studies, webinars, and analyst materials, using market intelligence and competitive trends to refine messaging.
- Partner Cross-Functionally: Collaborate directly with Product Leadership, Engineering, Sales, and Analyst Relations to ensure stories are grounded in real product capability.
- Track Results: Define GTM success metrics and report on adoption, pipeline influence, and overall narrative impac
This is a hybrid role, with three days a week spent together in our Boston office.
What Sets You Apart
- 4+ years of PMM experience in B2B/SaaS (ideally in commerce or complex multi-buyer tech).
- Adaptable & Curious: Comfortable navigating B2C/B2B commerce contexts and fast-paced environments with shifting priorities.
- Technical Translator: Proven track record of turning complex product details into clear value propositions for both technical and business audiences.
- End-to-End Ownership: Experience leading positioning, cross-functional GTM strategies, and managing senior stakeholders.
- AI & Workflow Aptitude: Proactive mindset using AI tools to optimize your workflow and stay ahead of emerging tech.
- Sharp Communication: Excellent written, verbal, and presentation skills.
Nice to Have:
- Prior experience with composable, modular, or platform-style products.
- Familiarity with commerce ecosystems (Search, PIM, Order Management, etc.).
- Experience briefing major industry analysts (Gartner, IDC, Forrester)
Our Benefits
Because work and life are connected, our benefits are too. We’ve designed them to give you the security, flexibility, and opportunities you need to focus on what matters most.
🩺 Comprehensive health benefits for you and your dependents, including access to OpenUp for personalized mental health support
📚 Learning and development opportunities including an annual learning budget, access to self-paced learning platforms and language training, personalized coaching, mentorship, and leadership programs
🍼 Family Leave Plus gives you additional fully paid weeks of parental leave on top of government-provided leave, so you can spend more time with your new addition
📈 Our equity participation program allows you to share in our success
For more information on our benefits, visit this page.
Come as you are. Build with us.
Your unique perspective is essential to our success. We are committed to building a team that reflects the world around us because we know it’s the only way to build the future. We celebrate our differences and have created a hiring process that’s fair, inclusive, and designed to let your talent shine.
We proudly welcome applicants of every race, color, religion, gender identity, sexual orientation, age, and any other part of your identity that makes you who you are. As an equal opportunity employer, we believe that our strength lies in our diversity, and we invite you to be a part of our global community.
For more information on our diversity, equity, inclusion, and belonging practices, visit this page.
Please note that the compensation range pertains to base pay
US Pay Range $103,000—$128,000 USD