Head of Consumer Insight

Coloplast coloplast.com Open · verified Sep 18, 2026

Peterborough Director Market Research

Leadership Market Research role at Coloplast. Peterborough.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

Build a UK insight framework that links consumer activity to priority questions and measures
Own the quality and consistency of Coloplast UK consumer insight across data sources
Find gaps in understanding and commission or investigate research to close them
Turn detailed data into clear stories that guide senior decisions and strategic direction
Grow insight capability and embed joined-up, insight-led thinking across the organisation

What you bring

Strong data and insight skills, with a record of making complex findings actionable
Experience influencing senior stakeholders across competing priorities and matrixed teams
Leadership experience that builds alignment without relying on formal authority
Background working with long-term consumers and large transactional databases
Project management and executive communication skills, with healthcare experience desirable

Who this fits

You’ll suit a commercially minded insight leader who is curious about consumers, spots emerging signals, and can coach others while building credibility. The role is based in Peterborough, United Kingdom, and involves working with global teams, internal stakeholders, and external agencies. You’ll need to influence strategy in a complex organisation without always having direct authority.

From the employer

Head of Consumer Insight

About the job

At Coloplast, our purpose is simple but powerful: making life easier for people with intimate healthcare needs. To support our UK growth ambitions and strengthen how we understand and serve our consumers, we are looking for a Head of Consumer Insight to lead and shape insight across the organisation.

This is a pivotal, senior role responsible for coordinating, creating, and curating all quantitive consumer insight for Coloplast UK including a huge transactional database. Acting as the single point of truth for consumer insight, you will bring together multiple data sources into a clear, coherent view that informs strategy, priorities, and everyday decision‑making.

Partnering closely with senior leaders, you will ensure insight is forward‑looking, curiosity‑led, and actively shaping strategy, experience design, and long‑term outcomes — not just reporting what has already happened.

The Role

As Head of Consumer Insight, you will:

Translate the UK consumer activities and strategy into a clear and actionable insight framework, defining priority questions, data needs, and success measures.
Lead the creation and curation of all Coloplast UK consumer insights, ensuring consistency, quality, and relevance.
Identify gaps in consumer understanding and proactively commission or explore insight to address them.
Turn complex, multi‑source data into compelling narratives that resonate with senior leaders and diverse audiences.
Act as a trusted thought partner, using insight to challenge assumptions and influence strategic direction.
Build insight capability, confidence, and bench strength, setting clear standards for insight quality and use.
Reduce duplication and ensure insight activity is joined‑up, connected, and anchored to shared priorities.
Partner effectively with global teams, internal stakeholders, and external agencies to maximise insight value.
Champion a culture of insight‑led thinking across Coloplast UK.

Who are we looking for?

We’re looking for a strategic, commercially minded insight leader who is naturally curious about consumers and confident influencing in complex, matrixed environments.

You will bring:

Strong data and insight capability, with the ability to turn complexity into clear, actionable insight.
Proven experience influencing senior stakeholders and navigating multiple priorities
Leadership experience in cross‑functional teams, with the ability to influence without formal authority.
A proactive mindset — spotting patterns, anomalies, and emerging signals to uncover opportunities and risks.
Experience in organisations with long‑term consumers with large databases of transactional information (essential).
Proven project management and executive level communication skills to translate complex and detailed insights into easily understood reports and presentations (ie management consultant skills advantageous)
Healthcare experience (desirable)
A collaborative, coaching leadership style, with high personal credibility and impact.

Why Coloplast?

At Coloplast, you’ll be part of a global healthcare company recognised as a Great Place to Work, where people genuinely care about making a meaningful difference to patients’ lives.

We are a values‑led, purpose‑driven organisation where insight truly matters. This role gives you the opportunity to shape strategy at the highest levels, build lasting capability, and make a meaningful difference to people’s lives.

You’ll work in a supportive, inclusive culture that encourages curiosity, ownership, and bold thinking — and where your insight can directly influence experiences, outcomes, and sustainable growth.

Pursuing an ambitious growth agenda, Coloplast develops and markets products and services that make life easier for people with intimate healthcare needs. Employing about 16.000 people and with products available in more than 143 countries, we are one of the world´s leading medical device companies. We are constantly growing our business and always looking for new ways to move forward – we explore, learn and look for new ways of doing things.

Coloplast is committed to being an inclusive organization, where people bring their differences to work each day, fulfil their potential and have a strong sense of belonging because – and not despite – of their differences. We therefore encourage all qualified candidates to apply regardless of gender, age, race, nationality, ethnicity, sexual orientation, religious belief or physical ability.

Visit us on Coloplast.com.

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