Sr. Product Marketing Manager
At a glance
Senior Product Marketing role at Cogent Security. Remote, United States · full-time · no salary stated · we estimate $150,000–$192,500 across the United States.
Cogent Security has not published a salary for this role. The figure below is our estimate, not theirs.
growthroles summary, based on the employer's posting.
What you'll do
- Set positioning for new products and tailor the core story to partners, media and other audiences
- Create product pages, solution pages, datasheets, blog posts and whitepapers for security practitioners
- Run top-tier launches across internal readiness, release messaging, web changes and sales preparation
- Track vendors and product evidence, refresh battlecards, and give sales current competitive context
- Build solution briefs and demo inputs, then develop guides and value frameworks for technical evaluations
What you bring
- At least four years in B2B product marketing, including cybersecurity expertise
- Strong writing that is clear and credible to security practitioners
- Confident verbal communication with sales, product teams and customers
- A self-directed, high-output approach and a high standard for your work
Who this fits
This senior, remote U.S. role suits a product marketer who can turn technical security products into clear stories and practical sales tools. You’ll join the product marketing function early and work across launches, competitive intelligence and sales enablement.
From the employer
About Cogent Security
Cogent is an Applied AI Lab building the next generation of AI agents for cybersecurity. AI has fundamentally changed how attacks happen, allowing malicious actors to operate at unprecedented speed and scale. Cogent’s "AI Taskforce" assesses petabytes of enterprise data to remediate these issues before critical breaches occur.
To stay at the cutting edge, we blend frontier research with real-world execution. Alongside our core product work, Cogent Research serves as our applied AI lab, providing the research horsepower needed to make truly agentic security workflows a reality.
Since coming out of stealth, Cogent has experienced rapid growth. We partner with Fortune 500 companies to secure some of the most complex production environments in the world.
We’re backed by Greylock and we’ve built a team with the best minds in applied AI. Our team is comprised of people from:
Top universities like Stanford, Berkeley, Penn, Duke, Carnegie Mellon, Waterloo
Unicorn, high-growth companies like Scale AI, Databricks, Stripe, Tesla, Coinbase
World class cybersecurity experts from Wiz, Abnormal AI, Zscaler
Preeminent ML research labs like Deepmind and SAIL
About the Role
Cogent is building a world-class marketing team, and we're looking for smart, fast, exceptional people who are committed to our mission and bring a spark of creativity that sets us apart from traditional B2B marketing. As an early member of product marketing, you'll have an immediate, highly visible impact on how Cogent shows up in a crowded market. If you like crafting content that is clear, specific, and actually resonates with security practitioners (without the typical "marketing speak"), you'll fit in well here. You'll build the assets that carry Cogent's positioning into the field: battlecards and competitive intel, sales enablement, product and solution pages, and launch content. Your job is to translate product differentiation into stories, proof, and sales tools that win enterprise deals, with room to grow as the function scales.
What You'll Do
Messaging & Content
Develop and refine positioning for new products and capabilities within Cogent's core narrative.
Sharpen and tailor the Cogent story for specific audiences, such as partners, media, and more
Write product pages, solution pages, datasheets, blog posts, and whitepapers that security practitioners actually read.
Launch Execution
Drive tier 1 launches end to end: internal readiness, stakeholder alignment, release messaging, web updates, and enablement.
Bring tier 2 and 3 capabilities to market on a regular cadence to show momentum.
Competitive Intelligence
Run the competitive program day to day: track vendors, source product insights, documentation, and demos, and keep battlecards current and field-ready.
Ensure that sales is armed with the latest market understanding and knows how to apply it
Turn win/loss patterns into objection handling and sales plays.
Sales Enablement
Build and maintain solution briefs, one-pagers, and demo storyline inputs.
Work with sales to understand friction points and figure out ways to solve those
Support POCs and technical evaluations with guides, operationalization docs, and ROI/value frameworks.
AI-Native Execution
Use AI to accelerate drafts, variants, and repurposing while holding the bar on accuracy and quality.
What We're Looking For
Must-Have
4-7+ years in B2B product marketing with cybersecurity domain expertise
Excellent writing. Clear, specific, and credible to security practitioners.
Strong verbal communication. You present well to sales, product, and customers.
High output and initiative. Fast, responsive, self-directed.
A high bar for your own work. Good isn't good enough.
Nice-to-Have
Experience in vulnerability management, exposure management, ASM/CAASM, AppSec/CloudSec adjacencies.
Hands-on competitive intel experience: sourcing products, documentation, and demos.
Experience supporting technical evaluations/POCs and security review processes.
Why Cogent
Cogent is redefining how AI can proactively defend organizations against evolving threats. Our mission is to empower security teams with cutting-edge AI agents and clear, actionable insights. You’ll join a world-class GTM team where your work directly impacts the safety of some of the world’s most sophisticated organizations.
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