Sales Development Representative (SDR), SEO Tools
At a glance
Junior Sales Development role at Clera. Munich · full-time · €55,000–€80,000 base.
growthroles summary, based on the employer's posting.
What you'll do
- Call marketing, SEO and content leaders each day to open conversations and judge whether they may be a fit
- Build prospect lists through AI-supported research and enrichment, then tailor outreach to each contact
- Test phone, LinkedIn and email campaigns and adjust messaging based on what performs
- Talk with prospects at DACH trade shows and industry events, then arrange meetings
- Screen inbound and outbound leads, book sales demos, update CRM records and share buyer feedback
What you bring
- You have one to two years in sales development, business development or a related prospecting or customer success role
- You speak German and English fluently and have secured appointments by cold calling
- You have used phone, LinkedIn and email for outreach, plus AI prospecting tools such as Clay, Apollo or ChatGPT
- You have sold SEO tools or worked with SEO teams, and understand buyer personas and current search issues
Who this fits
This junior role suits someone comfortable with outbound prospecting and conversations with marketing, SEO and content leaders. You'll work on-site in Munich and travel within the DACH region. Visa sponsorship is unavailable.
From the employer
About the Role
Join the sales development team at an early-stage B2B content technology company, engaging marketing, SEO, and content leaders at mid-market and enterprise businesses. You will build qualified pipeline for the DACH region through thoughtful outbound prospecting and event engagement.
What You'll Do
Make daily cold calls to marketing, SEO, and content decision-makers to start conversations and qualify interest.
Build and maintain lead lists using AI-assisted research, enrichment, and personalization tools.
Run outbound campaigns across phone, LinkedIn, and email, testing messages and improving performance.
Attend industry events and trade shows in the DACH region, engage prospects, and book meetings.
Qualify inbound and outbound leads, schedule demos with the sales team, and keep CRM records up to date.
Share structured feedback on objections, competitor activity, and customer pain points with the team.
What We're Looking For
1 to 2 years of experience in sales development, business development, or a similar prospecting or customer success role.
Fluency in German and English, with a record of setting appointments through cold calling.
Experience with multichannel outreach across calls, LinkedIn, and email.
Proficiency with AI-assisted prospecting tools such as Clay, Apollo, and ChatGPT.
Experience selling SEO tools or working with SEO teams, and familiarity with buyer personas and current SEO topics such as AI Overviews and traffic loss.
Experience participating in trade shows or industry events, and willingness to travel within the DACH region.
Compensation & Benefits
Base salary: €55,000 to €80,000 annually. Visa sponsorship is not available.
Location
On-site in Munich, Bavaria, Germany.
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