Product Marketing Manager
At a glance
Manager-level Product Marketing role at Clera. San Francisco · full-time · $150,000–$240,000 base.
growthroles summary, based on the employer's posting.
What you'll do
- Shape product positioning and segment-specific messaging, then turn it into website pages
- Produce videos, use cases, webinars and blog content that explain the product to customers
- Research competitors and market shifts to guide go-to-market plans
- Test newsletters, podcasts and influencer partnerships, while planning events and customer dinners
- Improve paid campaigns, signup flows and lead conversion, and create executive thought leadership
What you bring
- At least five years in B2B SaaS or AI marketing, including ownership of full campaigns
- Hands-on work spanning product marketing, positioning, demand generation and paid acquisition
- Experience with inbound SEO and content as well as outbound events and field programs
- You can assess campaign outcomes, analyze funnel conversion and run A/B tests
- A portfolio of content and campaigns that includes complex or technical products
Who this fits
This is a hands-on manager role for someone comfortable running multiple marketing experiments. You’ll work on-site in San Francisco. Visa sponsorship is unavailable.
From the employer
About the Role
Own hands-on product marketing and demand generation for an AI platform serving the hospitality sector. You will build positioning, campaigns, and growth programs that help customers understand and adopt the product.
What You'll Do
Develop product positioning, messaging, and website pages tailored to customer segments.
Create video content, use cases, webinars, blog posts, and other marketing materials.
Research competitors and market trends to inform go-to-market strategy.
Run content and channel experiments, including newsletters, podcasts, and influencer partnerships.
Plan field marketing campaigns, events, conferences, and customer relationship dinners.
Develop thought leadership content for company leaders across LinkedIn and other channels.
Direct and optimize paid campaigns, signup funnels, lead generation, and conversion experiments.
What We're Looking For
At least 5 years of marketing experience in B2B SaaS or AI, with ownership of end-to-end campaigns.
Hands-on experience across product marketing, positioning, demand generation, and paid acquisition.
Experience with both inbound channels, such as SEO and content, and outbound programs, including events and field marketing.
Ability to measure campaign results, analyze conversion funnels, and run A/B tests.
Strong content and campaign portfolio, including experience with complex or technical products.
Experience in a fast-growing company and comfort running multiple marketing experiments. Hospitality experience is not required.
Compensation & Benefits
Base salary is $150,000 to $240,000 annually, with equity and comprehensive health insurance and a 401(k) match. Visa sponsorship is not available.
Location
On-site in San Francisco, California.
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Product Marketing$150k+
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