Product Marketing Manager
At a glance
Manager-level Product Marketing role at Clera. Remote · full-time · $135,000–$165,000 base.
growthroles summary, based on the employer's posting.
What you'll do
- Plan and run launches from early roadmap work through release, keeping timelines and launch risks visible
- Explain product features, intended buyers and customer value through clear product messaging
- Bring Product, Sales and Customer Success together around launch readiness and field-facing materials
- Create positioning briefs, battlecards and sales resources, then improve the playbooks used for launches
- Use roadmap discussions and customer conversations to surface needs, competitive context and feedback for executives
What you bring
- At least four years in product marketing at an early-stage or fast-growing company, with launch ownership through release
- Experience aligning Product, Sales and Customer Success teams on launch readiness
- You can carry leadership's positioning across products and use customer and field insights to guide messaging
- Strong writing, including the ability to make technical or AI features clear to business audiences
- You have marketed AI or software products to business buyers and regularly use AI tools to automate repeat work
Who this fits
This suits a hands-on product marketer who can coordinate across teams, speak with customers and explain technical products to business audiences. The role is remote.
From the employer
About the Role
Own go-to-market execution for an AI software product serving automotive dealerships, from roadmap planning through launch day. Working with the marketing lead and cross-functional teams, you will turn product positioning into clear messaging and practical field enablement.
What You'll Do
Lead end-to-end go-to-market planning and execution for product releases.
Develop product messaging that explains features, target audiences, and customer value.
Coordinate launch readiness across Customer Success, Sales, and Product, tracking timelines and surfacing risks.
Create positioning briefs, battlecards, and sales enablement materials.
Join roadmap reviews and engage with customers in the field to understand needs and competitive dynamics.
Keep executives informed about upcoming releases, readiness, customer feedback, and market context.
Build and improve launch playbooks, advocating for sufficient planning time before release.
What We're Looking For
At least 4 years of product marketing experience at an early-stage or high-growth company, including ownership of launches from planning through release.
Experience coordinating launch readiness across product, sales, and customer success teams.
Ability to carry leadership-provided positioning consistently across products and support messaging decisions with customer and field insights.
Strong writing and product communication skills, including explaining complex technical or AI features to business audiences.
Experience creating messaging, briefs, battlecards, and launch processes used by customer-facing teams.
Background marketing AI or software products to business buyers, and regular use of AI tools to automate repetitive work.
Customer-facing experience in sales, customer success, or account management is valuable, as is experience in automotive or another high-touch vertical market.
Comfort with ambiguity, cross-functional collaboration, and hands-on customer engagement.
Compensation & Benefits
Base salary: $135,000 to $165,000 USD annually. Equity and visa sponsorship details were not provided.
Location
Remote.
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