Performance Creative Strategist
At a glance
Mid-level Creative role at Clera. Berlin · full-time · €45,000–€65,000 base.
growthroles summary, based on the employer's posting.
What you'll do
- Use click-through, lead-cost and conversion data to shape ad concepts and landing-page designs
- Turn B2B positioning and client offers into visual work in Figma
- Work with clients and teammates to sharpen the creative direction
- Set up creative tests with hypotheses and variants, then assess what the results show
- Run several client projects independently, using performance feedback to refine the work
What you bring
- Your portfolio shows performance ad work you designed in Figma or comparable professional tools
- You can point to paid social or search creative results, such as CTR, CPL or structured tests
- You understand B2B audiences and have designed for Meta Ads and LinkedIn Ads
- You have native-level German and can handle client projects independently
Who this fits
This mid-level role suits a performance creative designer who can manage client work independently. It is hybrid in Berlin, with three office days each week and full-time office attendance during the first month. Visa sponsorship is unavailable.
From the employer
About the Role
Join a B2B performance marketing team to develop data-informed ad creatives and landing pages for clients. You will shape creative strategy from initial messaging through Figma design, helping campaigns improve measurable results.
What You'll Do
Develop creative strategies and design ads and landing pages using performance data such as click-through rates, cost per lead, and conversion rates.
Translate B2B positioning and client offers into compelling visual designs in Figma.
Collaborate with clients and colleagues to refine creative direction.
Plan creative tests, develop hypotheses and variants, and evaluate results.
Manage multiple client projects and deliver high-quality work independently and at pace.
Use performance feedback to iterate and improve creative effectiveness.
What We're Looking For
Experience designing performance ad creatives, with a portfolio showing your own work in Figma or comparable professional design tools.
Demonstrated results from paid social or paid search creative, such as CTR, CPL, or structured test outcomes.
Knowledge of B2B audiences and experience designing for Meta Ads and LinkedIn Ads.
Native-level German skills and the ability to manage client work independently.
Agency experience, motion design, video editing, AI tools, copywriting, or Webflow experience is a plus.
Compensation & Benefits
Annual salary of €45,000 to €65,000. Permanent position with a six-month probation period. Visa sponsorship is not available.
Location
Hybrid in Berlin, Germany, with three days per week in the office. The first month is full-time on-site.
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Creative€40k+
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