Media Buyer (DTC)
At a glance
Mid-level Paid Media role at Clera. United States · full-time · $90,000–$135,000 base.
Growth Roles summary, based on the employer's posting.
What you'll do
- Launch, run, and expand paid social campaigns across Meta, TikTok, and other performance channels
- Improve client results by meeting ROAS goals, reducing CPAs, and generating profitable monthly growth
- Build testing plans for creative concepts, audiences, placements, and offers, then apply the findings
- Review performance data every day and adjust budgets, creative, and bids across client campaigns
- Share results and recommendations with clients while guiding creative teams on the next tests
What you bring
- Two to four years of hands-on media buying, preferably gained in an agency setting
- A track record of handling at least $500K in monthly ad spend while meeting demanding targets
- Strong working knowledge of Meta Ads Manager and TikTok Ads Manager
- Experience driving performance campaigns for direct-to-consumer or eCommerce clients
- Working command of ROAS, CAC, LTV, and other business performance metrics
Who this fits
You’ll suit a hands-on mid-level buyer who can organize several client accounts, communicate clearly, and give useful direction to creative partners. The role is on-site in the United States, and visa sponsorship is unavailable. There is a path toward Senior Media Buyer or Media Lead.
From the employer
About the Role
This is a hands-on paid social media buying role within a rapidly growing agency team, focused on delivering profitable growth for direct-to-consumer brands. You'll own campaign performance end-to-end across Meta, TikTok, and other paid social channels, managing six to seven figures in monthly ad spend across a portfolio of premium clients.
What You'll Do
Launch, manage, and scale paid social campaigns across Meta, TikTok, and other performance channels.
Hit ROAS targets, lower CPAs, and drive month-over-month profitable growth for each client account.
Build and execute systematic testing roadmaps covering creative angles, audiences, placements, and offers.
Analyze performance data daily and make smart optimization decisions including budget shifts, creative swaps, and bid adjustments.
Manage campaign budgets ranging from $50K to $500K+ per month per client.
Collaborate with the creative team to provide feedback on what is working and guide what to test next.
Present clear performance updates and strategic recommendations directly to clients.
Stay ahead of platform changes, algorithm updates, and paid social industry trends.
What We're Looking For
2 to 4 years of hands-on media buying experience, with an agency background strongly preferred.
Proven track record managing $500K+ in monthly ad spend and hitting aggressive performance targets.
Deep expertise in Meta Ads Manager and TikTok Ads Manager.
Strong experience working with DTC or eCommerce clients on performance-driven campaigns.
Solid grasp of ROAS, CAC, LTV, and the metrics that drive real business results.
Ability to manage multiple client accounts simultaneously while staying organized and proactive.
Collaborative communicator who can give actionable creative feedback to designers, editors, and strategists.
Bonus: experience with Google Ads, YouTube Ads, Snapchat Ads, UGC, influencer campaigns, or performance creative testing frameworks.
Compensation & Benefits
Salary range: $90,000 to $135,000 USD annually, plus equity tied to client results. There is clear room to grow into a Senior Media Buyer or Media Lead role as the team scales. Visa sponsorship is not available.
Location
This is an on-site role based in the United States.
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