Senior Integrated Marketing Associate

CASETiFY casetify.com Open · verified Oct 23, 2026

Shanghai Full-time Senior General Marketing

At a glance

Senior General Marketing role at CASETiFY. Shanghai · full-time.

Pay not stated Marketing Associate salary

RoleGeneral Marketing

SenioritySenior

LocationShanghai

EmploymentFull-time

PostedOct 23, 2026 · today

Role brief

growthroles summary, based on the employer's posting.

What you'll do

Help shape brand and product campaign plans, then coordinate their rollout with the global team
Gather China consumer insights and survey findings to inform brand strategy and campaign execution
Maintain the China marketing roadmap and calendar around the brand and consumer journey
Coordinate with retail, marketplace, e-commerce and partnerships teams on consistent, locally relevant messaging
Brief creative partners and support store-opening, promotional and PR activity across retail and brand campaigns

What you bring

You have three to five years of experience in brand marketing
You bring strong analytical judgment and problem-solving skills
You communicate well and collaborate effectively with global teams

Who this fits

This senior marketing role suits someone with brand marketing experience who can coordinate across global and China-based teams. Background in fashion, lifestyle or luxury brands is preferred.

From the employer

Job description：

Support development of marketing plans for brand & product campaigns.
Partner with global team for campaign adoption and execution.
Support CN insights work, consumer survey, brand strategy, and all marketing campaign execution.
Support marketing roadmap and calendar to orchestrate CN brand & consumer journey
Partner with cross functional teams, including Retail, Marketplace, E-com and Partnerships, to ensure brand right communication across all channels that resonates with CN consumers to achieve brand and business success.
Develop creative brief to ensure local relevant assets, collaborating with creative PM & creative partners.
Support retail / PR event for store opening moment and promotions, and in-store brand communication and campaign integration.
Support corporate and brand campaign PR execution, collaborating with PR agency and global marketing team.

Qualifications

3-5 years of experience in brand marketing.
Strong analytical and problem-solving skills.
Excellent communication and teamwork abilities, with experience working across global teams.
Experience in fashion, lifestyle, or luxury brands preferred.