Working Student Performance Marketing (m/f/x)
Berlin Part-time Junior Performance Marketing
At a glance
Junior Performance Marketing role at Carhartt WIP. Berlin · part-time.
Pay not stated Performance Marketing salary
RolePerformance Marketing
SeniorityJunior
LocationBerlin
EmploymentPart-time
PostedOct 8, 2026 · 2w ago
Role brief
growthroles summary, based on the employer's posting.
What you'll do
- Create and refresh campaign landing pages for paid search, paid social and CRM, keeping their content current
- Choose products for those pages and check availability and inventory with the Buying team
- Improve how landing pages are produced by supporting automation and process changes
- Run A/B tests, interpret results and use journey KPIs to find opportunities to improve
- Help execute CRM and paid search campaigns, prepare Emarsys newsletters and review Google Ads performance
What you bring
- You are enrolled in marketing, e-commerce, media, business administration or a related program
- You can work with data and KPIs, draw out useful findings and turn them into improvements
- You write and speak German, English or both to an excellent standard
Who this fits
This part-time working-student role suits someone currently studying and keen on digital marketing, e-commerce, products and customer journeys. The position is based at the Berlin office.
From the employer
For our office in Berlin, we are looking for you as Working Student (m/f/x) for the team Performance Marketing.
Your Responsibilities
- Create, update, and maintain landing pages for Paid Search, Paid Social, and CRM campaigns.
- Curate relevant products and coordinate product availability and stock levels with the Buying team.
- Support the automation and continuous improvement of landing page processes.
- Contribute to A/B testing, analyze results, and track key user journey KPIs to identify optimization opportunities.
- Support the day-to-day execution and optimization of CRM and Paid Search campaigns.
- Support the creation of weekly newsletters in Emarsys, including asset uploads, product selection, copy, and quality checks.
- Help maintain Google Ads accounts through keyword analysis, campaign evaluations, and placement exclusions.
- Monitor campaign performance and contribute to regular reporting on key KPIs.
Your Profile
- You are currently enrolled in Marketing, E-Commerce, Media, Business Administration, or a related field.
- A structured and proactive approach to work, with strong attention to detail, a sense of ownership, and the ability to manage multiple priorities.
- Ability to work with data and KPIs, identify relevant insights, and turn them into optimization opportunities.
- Strong interest in digital marketing, e-commerce, products, and customer journeys.
- First hands-on experience with tools such as Emarsys, Google Ads, CMS platforms, or analytics tools is a plus.
- Genuine enthusiasm for Carhartt WIP, its products, and its culture.
- Excellent written and spoken German and/or English skills.