Key Account Manager - International Distributors (B2B | Premium Cigars)
At a glance
Mid-level Account Management role at Carazo Enterprise SL. Panama City · full-time.
Pay not stated
growthroles summary, based on the employer's posting.
What you'll do
- Expand current distributor and retail business through sell-in, wider assortments, promotions and shared account plans
- Use calls, email and LinkedIn to find new distributors and sales locations, then win their business
- Set prices and volumes, agree commercial terms and bring deals to a close
- Help distributors sell with product education and sales materials, while keeping forecasts and orders on track
- Update CRM records, monitor sales measures and market activity, and coordinate with logistics, marketing and finance
What you bring
- At least three years in business-to-business sales or key account management, preferably with distributors or wholesalers
- At least two years selling in an English-speaking market, with advanced written and spoken English
- You have cold outreach experience using calls, email and LinkedIn, plus hands-on CRM and pipeline management
- A history of reaching measurable sales goals
Who this fits
This suits someone comfortable balancing new-business prospecting with growth of established distributor and retail accounts. The job is on-site in Panama City, Panama.
From the employer
Adrian Magnus is part of Carazo Enterprise SL, a premium cigar distribution company founded in 2012. With more than 40 professionals and hubs in Madrid, Marbella, Gran Canaria, Panama and Costa Rica, we distribute 30+ premium cigar brands across Europe, the U.S. and Latin America. Our mission is to bring the world's finest handcrafted cigars to enthusiasts with precision, integrity and deep respect for tradition.
We are growing the Adrian Magnus brand internationally and are looking for a Key Account Manager who combines strong relationship management with a hunter's sales drive. You will manage and grow our portfolio of distributors, retailers and cigar shops, while opening new commercial relationships in assigned territories. This is a full-cycle role: you will prospect, pitch, negotiate and close deals, then build long-term partnerships that keep accounts growing.
Requirements
Manage a portfolio of key distributor and retail accounts, acting as their main point of contact
Grow existing accounts through sell-in, assortment expansion, promotions and joint business plans
Prospect and open new distributors and points of sale through calls, email and LinkedIn
Negotiate pricing, volumes and commercial terms, and close agreements
Support distributors with sales materials, product training, forecasts and order follow-up
Maintain an accurate pipeline and account records in the CRM
Track sales KPIs and report on performance, market trends and competitor activity
Coordinate with logistics, marketing and finance to ensure a smooth customer experience
3+ years of experience in B2B sales or key account management, ideally with distributors or wholesale partners
At least 2 years selling in an English-speaking market (U.S. market experience is a strong plus)
Proven outbound sales and cold outreach experience (calls, email, LinkedIn)
English at C1–C2 level, written and spoken; Spanish is a plus
Hands-on CRM experience and structured pipeline management
Track record of hitting measurable sales targets
Experience representing premium or luxury brands (spirits, wine, tobacco, fashion, etc.)
Strong negotiation skills, business acumen and a client-first mindset
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