Senior Specialist, Programmatic (Kia 2026)
Hybrid El Segundo Full-time Senior Programmatic
Senior Programmatic role at Canvas Worldwide. El Segundo · full-time · $74,000–$80,000 base.
SalaryStated by Canvas Worldwide
$74,000 – $80,000
Base salary for this role, in USD per year, as published in the posting.
Role brief
Growth Roles summary, based on the employer's posting.
What you'll do
- You’ll manage programmatic campaigns from setup through optimization and reporting
- You’ll handle DSP budgets, bulk changes, troubleshooting, and KPI-based improvements
- You’ll convert reporting and data analysis into campaign recommendations
- You’ll coordinate tagging, quality checks, billing, reconciliation, and delivery updates
- You’ll explain partner recommendations and campaign results in client meetings
What you bring
- At least two years of experience on a programmatic team
- Hands-on knowledge of DV360, The Trade Desk, and Amazon DSP
- Advanced Excel skills and the ability to make large datasets useful
- Strong prioritization, organization, and progress communication
- Experience mentoring or guiding junior traders
Who this fits
You’ll suit a proactive, organized programmatic operator who can manage campaigns while working with strategy, investment, analytics, ad operations, client, and creative teams. The role is based in El Segundo with a hybrid schedule requiring at least three office days each week. You’ll also speak to clients about performance and mentor junior traders.
From the employer
Canvas Worldwide dares to be the challenger the ad industry needs. Do you "Challenge the Comfortable?" Then you'll fit right in here at Canvas.
Recognized as one of Ad Age's "Best Places to Work" for three consecutive years, Canvas Worldwide is an independent media agency committed to providing creative solutions for brands that challenge the status quo. Our clients include Hyundai, Kia, Genesis, MGM, Zillow and McDonald’s (to name a few…).
Our agency cultivates an environment where all are welcome to push outside their comfort zones to solve problems in new ways. We encourage the team to be its best by creating the most positive workplace experience for all. For instance, we outpace the industry on diversity and inclusion AND offer continuous training and workshops for career development. So, if you dare to challenge the comfortable… then keep reading.
Programmatic Sr. Specialist works within the Programmatic group – as a subset of theBiddable group, and reports into the Associate Director, Programmatic. While the programmatic group is a specialized channel, the role also requires the programmatic specialist to work with strategy teams and investment teams as an extension of their plan execution process. Programmatic Sr. Specialists own campaign management and strategy from start to finish – inclusive of all self-service capabilities in planning, trafficking, execution, optimization, and reporting.
Programmatic Sr. Specialist works within the Programmatic group – as a subset of theBiddable group, and reports into the Associate Director, Programmatic. While the programmatic group is a specialized channel, the role also requires the programmatic specialist to work with strategy teams and investment teams as an extension of their plan execution process. Programmatic Sr. Specialists own campaign management and strategy from start to finish – inclusive of all self-service capabilities in planning, trafficking, execution, optimization, and reporting.
Platform (primary) - DSP
- Master the usage of demand side platforms for campaign set up, optimization, and reporting; inclusive of:
- Bulk updating of campaigns, budget management, and troubleshooting platform issues
- Work in reporting suite to glean insights and make optimizations against KPI goals
- Applying insights to put together recommendations and set up campaigns
- Support managing relationship with platform teams to continually bring innovation and updates to product
Platform (secondary) – partner platforms
- Learn and master processes and systems related to the trafficking and workflow management of programmatic campaigns inclusive of:
- Primary Ad Server
- Dynamic Creative Ad Server
- Billing/Planning system
- Verification systems
- Measurement systems
- Learn and become proficient in reporting systems that support programmatic campaigns (inclusive of data, verification, analysis that comes from reporting output directly in DSP)
Campaign Ownership
- Work collaboratively with multiple groups both internally and externally (strategy teams, client and creative agency)
- Participation in status meetings – and communicate updates outward
- Clarify with strategy teams on campaign deliverable requirements
- Work collaboratively with analytics + adops teams on tagging requirements to QA performance
- Own billing and reconciliation process (inclusive of ad serving estimation) to maintain campaign parameters
- Communicate outwardly on partner recommendations + rationales to share feedback on partners
- Clear communication on if deadlines will not be met to manage expectations
- Join client meetings and be able to speak to campaign optimizations and performance with rationale
Qualifications:
- Bachelor’s degree preferred
- Minimum of 2 years’ experience working on Programmatic Team
- Knowledge and Experience with DSP platforms (DV360, The Trade Desk, Amazon DSP) required
- Proficiency in advanced Excel formulas and experience manipulating large datasets into digestible insights
- Be proactive: Show interest in constantly learning and growing
- Be organized: able to work with dept head to prioritize projects across campaigns while also clearly communicating progress and project completion
- Experience mentoring and guiding junior level traders
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