Marketing Campaign Associate I
At a glance
Entry-level Campaign Management role at Caesars Sportsbook. Council Bluffs · full-time.
Pay not stated Campaign Management salary
Growth Roles summary, based on the employer's posting.
What you'll do
- You'll run property and regional campaigns promoting offers across promotions, events, gaming, dining and hotels
- You'll coordinate property, pod marketing, email teams and direct mail vendors through each campaign's workflow
- You'll build, test and upload customer groups and offers in Caesars' database programs for mail and email campaigns
- You'll set delivery dates and manage concurrent campaign tasks from initial creation through guest delivery
- You'll review layouts, proofs, copy and email links to catch data, spelling and destination errors
What you bring
- Bring project planning and execution experience with advanced Microsoft Excel and Access skills
- Show strong organization, careful attention to detail and professional written, verbal and interpersonal communication
- Bring proofreading experience plus familiarity with creative agencies and direct mail houses
- Have a related bachelor's degree or an equivalent mix of education and work experience
- Be at least twenty-one, and hold a gaming license when your region requires one
Who this fits
This junior role suits someone comfortable managing cyclical work, multiple deadlines and sustained concentration. You should be prepared for an irregular schedule and work with internal teams and external vendors. The role is based in Council Bluffs, and regional gaming-license requirements may apply.
From the employer
The Marketing Campaign Associate I is responsible for the implementation and execution of property/regional data/direct marketing programs including advertising for promotions, events, gaming, dining and hotel offers. Serves as the principal liaison between property and pod marketing and the direct mail vendor. Manages the direct mail workflow and email projects, providing superior service to both internal and external guests. The role requires fast-paced project management throughout the lifecycle of the campaign, from creation through delivery to the guests. The average workload can be up to 10 projects per production month and duties are cyclical, including simultaneous responsibility for project tasks in beginning, intermediate and final stages of completion.
- Uses Caesars Entertainment proprietary database programs and software to build, test and run direct mail and email campaigns for customer correspondence.
- Uploads all groups and offers to the required programs accurately and in a timely manner for redemption and analysis.
- Works directly with POD and Email Marketing departments as well as external direct mail vendors to establish drop dates for all hard mail and email correspondence.
- Works under stringent deadlines with POD and Email Marketing partners to send relevant and timely communications to customers.
- Manages the workflow and production for all direct mail and email projects.
- Proofs the creative layout, vendor data proofs and live proofs to ensure accuracy of the data.
- Proofreads all letter and coupon copy on each project to mitigate typographical errors.
- Checks all links in email correspondence to ensure they open to the correct landing page prior to email deployment.
- Experience in project planning and execution.
- Computer proficiency and experience at an advanced level using Microsoft Excel and Access
- Organized with high attention to detail
- Requires excellent professional written and verbal communication and interpersonal skills.
- Working knowledge of creative agencies and direct mail houses.
- Ability to solve complex problems.
- Ability to maintain mental concentration for significant periods of time.
- Variety of tasks and deadlines requires an irregular work schedule.
Must be 21 years or older
ADDITIONAL REQUIREMENTS:
- Preferred two years’ experience in database systems and equipment for high volume business or industry
- Proofreading experience
- Working knowledge of Microsoft Outlook, Word, Excel and Access
- Bachelor’s degree in a related field or equivalent combination of education and work experience
- Valid gaming license as required per region
Not this one either?
Claude or ChatGPT reads the other 86,068 for you.
Get better matches →