Product Marketing Lead

Brex Open · verified Sep 10, 2026

New York San Francisco Senior Product Marketing

Senior Product Marketing role at Brex. New York · $231,365–$257,075 base.

SalaryStated by Brex

$231,365 – $257,075

Base salary for this role, in USD per year, as published in the posting.

This role, from BrexOur estimate for the market: $170,000–$195,000

Above the market median of $183,225 for senior product marketing roles in New York.

Worked out from 64 postings that stated pay, median $183,225. Last updated Sep 9, 2026.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

Own the full story arc for Brex products, from narrative and positioning through go-to-market
Run product launches and build the campaigns, landing pages, decks, and videos behind them
Get inside customers' heads through research, sales-call listening, and direct conversations
Design full-funnel campaigns and sales plays covering acquisition, adoption, and retention
Track how your initiatives perform and lean on data to sharpen what you do next

What you bring

A decade or more in product marketing, ideally within B2B SaaS or fintech
At least three years leading teams or cross-functional efforts with executive stakeholders
A record of turning features into sharp, customer-first stories and campaigns
Strong creative instincts plus the judgment to give feedback that lifts the work
Hands-on comfort with AI tools for both productivity and creating content

Who this fits

This suits a senior product marketer who is a hands-on maker, equally happy shaping strategy and building the assets themselves. You'll need to thrive across teams like Sales, Brand, Design, and Enablement. The role is hybrid out of the San Francisco or New York office, with three set in-office days each week and up to four weeks of remote work per year.

From the employer

Why join us

Brex is the intelligent finance platform that enables companies to spend smarter and move faster in more than 200 markets. By combining global corporate cards and banking with intuitive spend management, bill pay, and travel software, Brex enables founders and finance teams to accelerate operations, gain real-time visibility, and control spend effortlessly. Brex’s AI-native automation and world-class service eliminate manual expense and accounting tasks for customers so they can focus on what matters most. Tens of thousands of the world's best companies run on Brex, including DoorDash, Coinbase, Robinhood, Zoom, Plaid, Reddit, and SeatGeek.

Working at Brex allows you to push your limits, challenge the status quo, and collaborate with some of the brightest minds in the industry. We’re committed to building a diverse team and inclusive culture and believe your potential should only be limited by how big you can dream. We make this a reality by empowering you with the tools, resources, and support you need to grow your career.

Marketing at Brex

The Marketing team tells the Brex story, determines messaging and positioning, and translates our products and features into tangible customer benefits. Our marketers are responsible for acquiring and growing customers and have a deep understanding of both the business and our customers. We’re a highly cross-functional team and partner most closely with the Product, Sales, and Design teams to show our prospects and customers how we can help them reach their full potential.What you’ll do

What You'll Do

As a Product Marketing Lead at Brex, you'll drive end-to-end storytelling for Brex products and customers. You'll lead product launches and go-to-market strategies — defining narratives, shaping positioning, creating cross-channel campaigns, and aligning the customer journey to convert pipeline and grow adoption.

You're a maker who shapes the strategy and builds the work: landing pages, creative campaigns, videos, pitch decks. You genuinely love storytelling and obsess over what makes your customers tick. In a market where products often look the same, the narrative war is won through sharper positioning, bolder creative, and deeper audience connection. You're the one who concepts and makes the work that wins it.

Where you’ll work

This role will be based in our San Francisco, CA or New York, NY office. We are a hybrid environment that combines the energy and connections of being in the office with the benefits and flexibility of working from home. We currently require three days per week in office - Monday, Wednesday and Thursday. As a perk, we also have up to four weeks per year of fully remote work!

Responsibilities

Build narrative, product positioning, and GTM strategy for Brex products and customer segments
Deeply understand your customers through research, sales call listening, and direct conversations to inform strategy and creative
Develop full-funnel marketing campaigns, product launches, and sales plays to optimize every stage of the journey, from acquisition to adoption to retention
Concept and create sales and marketing assets (pitch decks, web pages, case studies, videos, and more) that demonstrate why Brex is the best solution
Work with Sales Enablement to create training and resources that help reps win deals
Partner with Brand, Design, and Events to create compelling content experiences, including panel and keynote presentations
Monitor and report on the effectiveness of your initiatives, using data to optimize strategies and achieve business goals

Requirements

10+ years in product marketing (ideally at a B2B SaaS or fintech company)
3+ years leading teams and/or cross-functional strategic initiatives involving executive-level stakeholders
Proven track record of translating features and products into compelling, customer-centric positioning, narratives, and campaigns
Natural ability to find the unique story that cuts through the noise and bring it to life across formats and channels
Strong creative judgment with the ability to give clear, constructive feedback that elevates work
Customer-obsessed with deep empathy for the people you're marketing to
Expertise in market segmentation, personas, and customer journey mapping
Strategic thinker who executes tactically and works cross-functionally—a maker at heart
Proficiency with AI tools for productivity and content creation

Compensation

The expected salary range for this role in SF or NYC is $231,365 - $257,075. However, the starting base pay will depend on a number of factors including the candidate’s location, skills, experience, market demands, and internal pay parity. Depending on the position offered, equity and other forms of compensation may be provided as part of a total compensation package.

Please be aware, job-seekers may be at risk of targeting by malicious actors looking for personal data. Brex recruiters will only reach out via LinkedIn or email with a brex.com domain. Any outreach claiming to be from Brex via other sources should be ignored.