Marketing Executive
At a glance
Mid-level General Marketing role at Bosch Group. Shah Alam · full-time.
Pay not stated General Marketing salary
growthroles summary, based on the employer's posting.
What you'll do
- Run marketing campaigns through online and offline channels to build awareness and generate leads
- Coordinate trade fairs, exhibitions, seminars, customer events and partner activities
- Maintain CRM, lead tracking and marketing automation work to support sales follow-up
- Create social posts, newsletters and promotional materials, while supporting sales enablement
- Track campaign results, marketing measures and budget use, and follow brand standards
What you bring
- A bachelor's degree in marketing, communications, business or another listed field
- Two to five years in B2B or industrial marketing, events or channel marketing
- A solid grasp of digital campaigns and lead management, plus working ability in PowerPoint and Excel
- Clear communication and coordination skills for working with stakeholders across teams
Who this fits
This mid-level role suits someone who can coordinate marketing delivery across sales teams, business units, partners and regional stakeholders. The role is based in Shah Alam with a hybrid working arrangement.
From the employer
At Bosch, we shape the future by inventing high-quality technologies and services that spark enthusiasm and enrich people’s lives. We are driving by our motto – Bosch. Invented for life! Our promise to our associates is rock-solid: We grow together, we enjoy our work, and we inspire each other. Welcome to Bosch.
Bosch has been present in Malaysia since 1923, with offices and plants in Selangor and Penang. In Malaysia, Bosch is shaping and innovating the industry in all of it’s four business sectors - Mobility Solutions, Industrial Technology, Consumer Goods, and Energy and Building Technology.
The Marketing Executive supports the planning and execution of marketing initiatives for Bosch Rexroth Malaysia to drive brand awareness, customer engagement, lead generation, and business growth. The role works closely with sales teams, business units, partners, and regional stakeholders to deliver marketing campaigns, events, digital marketing activities, CRM operations, and marketing communications.
Key Responsibilities
- Execute marketing campaigns across digital and offline channels.
- Coordinate trade fairs, exhibitions, seminars, customer events, and partner activities.
- Support partner marketing and channel development initiatives.
- Manage CRM, lead tracking, and marketing automation activities.
- Create and maintain marketing content, including social media, newsletters, and promotional materials.
- Support lead generation and sales enablement activities.
- Monitor campaign performance, marketing KPIs, and budget utilization.
- Ensure compliance with Bosch Rexroth branding and communication standards.
- Bachelor's Degree in Marketing, Communications, Business, Engineering, or a related field.
- 2-5 years of experience in B2B marketing, industrial marketing, event management, or channel marketing.
- Experience with CRM and marketing automation platforms (e.g., HubSpot) is an advantage.
- Strong understanding of digital marketing, campaign execution, and lead management.
- Proficient in Microsoft PowerPoint and Excel.
- Strong communication, project coordination, and stakeholder management skills.
- Independent, organized, detail-oriented, and collaborative mindset
Your future job location offers you:
- Flexible working environment
- Employee discounts on Bosch products
- Associate Development programs @ BOSCH
- A working environment that promotes diversity and inclusivity
Get to know more about how we work at Bosch Malaysia: LinkedIn
Make it happen: Send us your application!