Creative Design Lead
Senior Creative role at Bjak. Remote, Indonesia · full-time.
Growth Roles summary, based on the employer's posting.
What you'll do
- You'll own BJAK's visual identity and adapt its story to local users, culture, and market shifts
- Turn business and marketing goals into campaigns that build awareness, trust, and adoption
- Lead a small multidisciplinary team, review assets, and raise the bar for quality and delivery
- Create workflows with growth, product, and leadership teams, then improve output through data and trends
- Keep brand expression consistent across digital, social, product, and offline channels
What you bring
- You bring four to six years in visual design, brand design, or creative leadership
- Show a portfolio spanning visual storytelling, digital campaigns, and work across channels
- You understand branding, design systems, and digital content strategy
- You can lead creative teams and improve their standards while managing stakeholders and projects
- You work with Adobe Creative Suite, Figma, Canva, and modern production workflows
Who this fits
This suits a hands-on creative lead who stays close to execution, manages ambiguity, and pushes for measurable improvement. The role is remote, but you must already be based in Indonesia. English is the main working language, and strong English communication is required.
From the employer
About BJAK
The original mission of BJAK is we believe people deserve smarter ways to plan, save and grow their money. This is the origin of our name.
Started in 2019, we built the first mobile-first, insurance platform, enabling insurance to be accessible online by millions in the region. Today, its the leading insurance platform in Southeast Asia.
Today, we are expanding ways to help people in the region — this includes spending, saving, investing, exchanging, travelling, and more. Our mission is help people get more from their money every day.
We have teams working around the world, with over 20 nationalities from our offices and remotely, who truly enjoys their work. We are looking for the most talented and driven people we can find. We are looking for people who work for their passion, not counting hours. Who loves building great next-generation products, not status quo. Who cares about redefining how everyone around us can get the best financial applications, not for an exclusive few.
If you're this person, we'd love to talk to you.
What You Will Do
1. Brand & Visual Strategy
Own BJAK’s brand identity and visual systems across all platforms
Build a visual narrative tailored to local users, culture, and market trends
Translate marketing and business objectives into impactful visual storytelling
Develop creative campaigns that build awareness, trust, and adoption
Ensure consistent brand expression across digital, social, product, and offline channels
2. Creative Leadership
Lead and mentor a small, multidisciplinary creative team
Set high standards for design quality, speed, and execution
Review and approve visual assets to ensure alignment with the brand vision
Foster a collaborative, high-ownership, and execution-driven team culture
3. Execution & Optimization
Build and manage creative workflows balancing quality, speed, and scalability
Partner with growth, product, and leadership teams to align visuals with strategic goals
Use data, insights, and market trends to optimize campaigns and creative output
Stay up-to-date on consumer, design, and digital trends to keep the brand relevant
You Will Thrive Here If You…
Care deeply about visual storytelling, brand building, and design excellence
Are hands-on, fast-moving, and obsessed with execution quality
Lead confidently while staying close to the work
Perform well under pressure and ambiguity
Take ownership of projects end-to-end and drive for measurable impact
Continuously push for higher standards and better outcomes
Manage multiple projects efficiently without losing structure or focus
Communicate clearly and provide actionable, constructive feedback
Want to build something meaningful fast and at scale
What You Bring
4–6 years of experience in visual design, brand design, or creative leadership
Strong portfolio showcasing visual storytelling, digital campaigns, and multi-channel projects
Deep understanding of branding, design systems, and digital content strategy
Proven experience leading creative teams and raising creative standards
Proficiency in Adobe Creative Suite, Figma, Canva, and modern production workflows
Strong project management and stakeholder communication skills
Experience in fintech, e-commerce, or high-growth consumer brands
Experience building or localizing brands
Our Team & Culture
Lean, high-output team that moves fast and expects the same from everyone
Everyone contributes meaningfully, thinks like an owner, and raises the bar
Clarity, execution, and iteration drive everything we do
Results, speed, and ownership matter more than titles
Location
This role is remote, but candidates must be based in Indonesia. We are hiring specifically for this market, so applicants should already be based in Indonesia.
Language
English is our main working language across global teams. Strong English communication is required.
Interview Process:
Our process is designed to move fast:
Online assessment or practical task
Role-specific interview
CEO / final round
For strong candidates, we aim to complete the process and make an offer within 1 week from the start of the interview process.
Candidates who complete assessments quickly will be prioritized.
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