Regional Branding & Partnerships Manager - LATAM
Hybrid Brazil, Sao Paulo Full-time Manager Channel & Partnerships
At a glance
Mid-level Channel & Partnerships role at Binance. Brazil, Sao Paulo · full-time.
Pay not stated
RoleChannel & Partnerships
SeniorityManager
LocationBrazil, Sao Paulo
WorkplaceHybrid
EmploymentFull-time
PostedApr 9, 2026 · 5mo ago
Role brief
Growth Roles summary, based on the employer's posting.
What you'll do
- Find and assess partners, then negotiate brand deals against defined business objectives
- Create partnership strategies and activation plans, coordinating regional and cross-functional execution
- Align annual plans across brand marketing, comms, insights, design, content, data, product, social media and legal
- Set campaign goals with data, track short- and long-term results, manage global budgets and improve ROI
- Lead complex regional branding projects while advising local teams and sharing market and product insight
What you bring
- At least eight years in brand partnerships and marketing, including sports, music or entertainment sponsorships
- Strong project leadership, strategic planning, relationship development and storytelling skills
- Experience coordinating partners, internal groups and agencies on global initiatives
- Clear writing and speaking, combined with creative thinking and comfort using data
Who this fits
This role suits a manager who can run complex partnerships across regional and global teams while balancing creative judgment with performance analysis. You’ll work in a hybrid setup in Brazil and should be comfortable with fast-moving, autonomous projects. Crypto or Web3 product knowledge, including NFTs or Fan Tokens, is a plus.
From the employer
Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, Web3 features, and more. We leverage the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world.
Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.By submitting a job application, you confirm that you have read and agree to our Candidate Privacy Notice.
Responsibilities
- Identify and evaluate partners who will share our vision
- Negotiate brand partnerships to meet business goals and objectives
- Set, build and execute partnership strategy and activation plans
- Collaborate with cross-functional and regional teams (brand marketing, comms, insights, design, content, data, product, social media, legal) to set and align on annual plan (e.g., product-market fit, setting goals, budget, channels)
- Use a data-driven model to set up goals, and evaluate short and long term campaign performances
- Control complex global budgets and drive ROI
- Share thought leadership and market/product intelligence
- Guide key regional/local branding teams to positively impact our overall marketing operational excellence
- Own and lead complex projects and challenges
- Be proactive, resourceful and action-oriented
Requirements
- 8+ years of experience in brand partnerships and marketing, including sports, music and/or entertainment partnerships and sponsorships
- Excellent project management, strategic planning, relationship building and storytelling abilities
- Experience managing partners, internal teams and agencies across global projects
- Strong grasp of brand culture/vision and partnerships relevance
- Creative and data driven mindset
- Concise writer and speaker
- A background in Crypto or an understanding of Web3 Products (NFTs, Fan Tokens) would be a plus
- Thrive in a fast-paced environment
- High level of intellectual curiosity
Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.By submitting a job application, you confirm that you have read and agree to our Candidate Privacy Notice.
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