Product Marketing Manager
Mid-level Product Marketing role at Biamp. Beaverton · full-time.
Growth Roles summary, based on the employer's posting.
What you'll do
- Build product marketing plans tied to growth, adoption, and revenue goals
- Shape differentiated positioning and messaging for Biamp offerings and target markets
- Coordinate launches, campaigns, and portfolio go-to-market work with product, sales, and marketing
- Create sales tools such as presentations, battlecards, solution briefs, FAQs, and training content
- Use research and performance results to improve campaigns, launches, and storytelling assets
What you bring
- At least five years in product marketing for B2B hardware and software technology, AV, sound masking, or voice communications
- A track record with go-to-market planning, product positioning, and messaging
- Experience running or supporting demand and lead generation programs
- Strong storytelling, writing, speaking, presentation, prioritization, and project management skills
- AI workflow experience, advanced Microsoft Office knowledge, and a business or marketing bachelor’s degree or equivalent experience
Who this fits
You’ll suit a collaborative product marketing role that requires clear storytelling, cross-functional work, and management of several priorities at once. The position is based in Beaverton, includes an office setting, and involves travel within the United States and internationally. Travel can reach 25%.
From the employer
Please note that we are not currently accepting resumes or additional support from talent agencies or third-party sources. Any resumes received from these sources will be considered unsolicited. We value integrity and clear communication with our partners, and appreciate your understanding in this matter.
The role, at a glance:
Biamp is seeking a strategic, customer-focused Product Marketing Manager to help drive go-to-market success across our portfolio. The Product Marketing Manager will play a critical role in shaping messaging, supporting product launches, enabling sales, and driving demand and lead generation efforts. The ideal candidate is highly organized, deeply collaborative, and an exceptional storyteller who excels at translating complex technologies into clear, compelling value propositions.
How you’ll contribute:
Develop and execute product marketing strategies that support business growth, market adoption, and revenue goals
Create clear, differentiated messaging and positioning for Biamp solutions across target audiences and vertical markets
Partner closely with product management, sales, and marketing teams to bring new products and features to market successfully
Lead and support go-to-market planning for product launches, campaigns, and portfolio initiatives
Drive demand generation and lead generation efforts in collaboration with marketing, sales, product management and field teams
Build sales enablement materials including presentations, battlecards, solution briefs, FAQs, and other training content
Conduct market, customer, and competitive research to inform positioning, messaging, and campaign strategy
Manage multiple initiatives effectively and make smart tradeoff decisions based on business priorities and timelines
Support thought leadership content, customer stories, webinars, and other storytelling-driven marketing assets
Measure and report on marketing effectiveness, campaign performance, and launch success, using insights to refine future efforts
A successful candidate should have:
5+ years of product marketing experience in B2B hardware and software technology in the AV industry, sound masking, or voice communications
Strong experience in go-to-market strategy, product positioning, and messaging development
Demonstrated success supporting or driving demand generation and lead generation programs
Excellent written and oral communication and presentation skills, with proven strength as a storyteller
Strong prioritization and project management skills, with the ability to manage multiple initiatives in a fast-paced environment
Experience working cross-functionally with product management, sales, and broader marketing teams
Experience using AI tools in product marketing workflows to accelerate research, content creation, and reporting
Advanced knowledge of Microsoft Office
Bachelor’s in business or marketing or equivalent experience
Work Environment:
Office environment, may sit for long periods of time
Routine use of standard office equipment
Travel up to 25%; both internationally and within the US
What we offer:
Medical, Dental, and Vision
3 weeks annual PTO and 9 paid holidays
401(k) + matching
Employer-paid base life insurance, short, and long-term disability
Health savings accounts (with Biamp contribution) and flexible spending accounts
Tuition reimbursement
Charitable donation matching
Discretionary company achievement bonus
Referral bonuses
Who is Biamp?
We make the world’s most extraordinary audio and video solutions. For over 50 years, Biamp has created and innovated professional audiovisual solutions that enable great communication. From the smallest of rooms to the largest of venues, we empower true human connection in every space.
As we grow to meet our customers’ needs and evolve to address the challenges of tomorrow, one guiding principle remains the same: Biamp connects people through extraordinary audiovisual experiences.
About our company:
At Biamp, we believe the employment relationship should be reciprocal. We want you to love your job, and we want your expertise and knowledge to help drive our business forward. We champion a supportive and dynamic environment filled with passionate people who choose continuous improvement over perfection. We insist on clear, explicit decision making, believe in taking calculated risks, and celebrate tough decisions even when they don’t succeed. We look for people who desire the best from themselves and encourage the same from their coworkers. Our commitment to one another and to the common goal is the most consistent reliable path to recurring success for all of us.
Not this one either?
Claude or ChatGPT reads the other 62,107 for you.
Get better matches →