Senior Sales Executive
At a glance
Senior Account Executive role at Beckers Group. Shah Alam · full-time.
Pay not stated
Growth Roles summary, based on the employer's posting.
What you'll do
- Build ASEAN sales plans and action steps that support regional growth and expansion
- Guide key accounts, strengthen customer relationships, and protect satisfaction and retention
- Coordinate major customer projects while keeping work aligned with company direction
- Use customer needs, market shifts, and competitor activity to inform product development opportunities
- Resolve product complaints and quality problems while coordinating internal teams on delivery and standards
What you bring
- A business, engineering, technical, or related degree, or relevant industrial coatings experience in place of formal study
- Several years selling to businesses and managing key accounts, preferably in coatings
- Strong spoken and written English, with other languages serving as an advantage
- Relationship-building, communication, and stakeholder skills that work across organisational levels
Who this fits
This role suits a senior B2B salesperson who can manage key accounts, work independently under pressure, and handle competing deadlines. You’ll be based onsite in Shah Alam and travel frequently across ASEAN, with travel taking approximately sixty percent of working time.
From the employer
Beckers is the number one supplier of coil coatings and a leading supplier of industrial paints worldwide. The company is a true pioneer in providing unique, high-performance coating solutions that improve customer competitiveness while protecting people and planet. With expertise based on its 150-year history, Beckers today is a global company with 1,800 employees in 23 locations in 17 countries, providing products and custom-made solutions to customers in 60 countries around the world. Beckers is owned by Lindéngruppen, a Swedish family business with a focus on the long-term development of industrial companies. Beckers’ corporate headquarters are in Berlin, Germany.
- Support and implement comprehensive sales strategies and action plans for the ASEAN region to drive sustainable growth and market expansion.
- Support customer relationship management and provide strategic sales guidance to key accounts, ensuring exceptional customer satisfaction and retention.
- Oversee coordination of major customer projects in alignment with company strategy and organisational direction.
- Analyse customer needs, market trends and competitive landscape to identify opportunities and provide strategic input for new product development initiatives.
- Establish and maintain robust account management processes and customised customer action plans to maximise revenue potential.
- Lead cross-functional collaboration with internal teams to ensure customer requirements, delivery timelines and quality standards are consistently met and exceeded.
- Manage customer product complaints and quality issues, ensuring swift resolution in accordance with company procedures and maintaining customer confidence.
- Bachelor's Degree or Master's Degree in Business, Engineering, Technical Studies, or a related discipline. Equivalent qualifications or several years of relevant experience in the industrial coatings sector will also be considered.
- Several years of proven experience in B2B sales and key account management, preferably within the coatings industry.
- Proficient in English, both written and spoken. Proficiency in additional languages would be an advantage
- Excellent interpersonal, verbal communication, and stakeholder management skills with the ability to build effective relationships across all organisational levels.
- Able to work independently and perform effectively under pressure, managing competing priorities and tight deadlines with confidence.
- Willingness to travel frequently (approximately 60% of working time) within the ASEAN region.
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