Marketing Intern Summer 2027
Entry-level General Marketing role at Basspro. Springfield · full-time · no salary stated · we estimate $47,000–$50,000.
Basspro has not published a salary for this role. The figure below is our estimate, not theirs.
Growth Roles summary, based on the employer's posting.
What you'll do
- You'll help produce engaging, visually appealing marketing content
- You'll monitor social channels, answer inquiries, and interact with followers to support a positive community
- You'll measure likes, shares, comments, and follower growth, then report campaign results to marketing
- You'll follow social trends and recommend ways to strengthen the company's presence and approach
What you bring
- You've completed sophomore year through graduation and are pursuing a related bachelor's degree at an accredited college or university
- You have at least a 3.0 GPA
- You can commit to the ten-week program at 40 hours per week and relocate for its duration
- You are eligible to work in the United States
Who this fits
This role suits a college student seeking hands-on marketing experience in a structured internship. You’ll work from Bass Pro Shops’ headquarters in Springfield, Missouri, and must relocate there for the program if needed. Travel is minimal, and a supervisor reviews your work with limited independent decision-making.
From the employer
BASS PRO SHOPS INTERNSHIP PROGRAM:
Embark on a 10-week adventure with Bass Pro Shops, where you’ll gain hands-on experience, contribute to real projects, and make a meaningful impact. This is more than just an internship, it’s your opportunity to explore how a passion for the outdoors fuels a world-class company.
Our headquarters, known as Base Camp, is located in Springfield, Missouri, in the heart of the Ozarks. Nature isn’t just our backdrop; it’s at the core of who we are.
What You'll Do:
Work side by side with experienced teams
Contribute to meaningful, real-world projects
Explore every corner of our business
Network with leaders across the company
Grow your professional brand and skillset
Whether you're interested in business operations, outdoor retail, conservation, or hospitality, this internship offers a behind-the-scenes look at the diverse areas that make Bass Pro Shops truly unique
Your adventure starts here.
ESSENTIAL FUNCTIONS:
Assist in creating engaging and visually appealing content.
Monitor social media channels for comments, messages, and mentions, and respond to inquiries or engage with followers to foster a positive online community.
Track and analyze key performance metrics (such as likes, shares, comments, and follower growth) to assess the effectiveness of social media campaigns and prepare regular reports for the marketing team.
Stay up-to-date with the latest social media trends, tools, and best practices, and provide recommendations to improve the company's social media presence and strategy.
EXPERIENCE/QUALIFICATIONS:
Minimum Education Required: Completion of Sophomore year of college through graduating year.
Minimum GPA: 3.0
Preferred Major:
Available for full commitment of 10-week program (40 hours/week)
Currently enrolled in accredited college or university in pursuit of bachelor’s degree in related field
Eligible to work in the US
Ability to relocate to work location for the duration of the program
TRAVEL REQUIREMENTS:
Travel required varies based on internship, minimal.
INDEPENDENT JUDGEMENT:
Performs tasks and duties under direct supervision, using well-defined policies and procedures. Work is reviewed by supervisor. Limited opportunity exists for exercising independent judgment and decision making
Bass Pro Shops is an equal opportunity employer. Hiring decisions are administered without regard to race, color, creed, religion, sex, pregnancy, sexual orientation, gender identity, age, national origin, ancestry, citizenship status, disability, veteran status, genetic information, or any other basis protected by applicable federal, state or local law.
Reasonable Accommodations
Qualified individuals with known disabilities may be entitled to reasonable accommodation under the Americans with Disabilities Act and certain state or local laws.
If you need a reasonable accommodation for any part of the application process, please visit your nearest location or contact us at hrcompliance@basspro.com.
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