growthroles

Partnership Marketing Manager

Basspro Open · verified Oct 6, 2026
Springfield Full-time Manager General Marketing

At a glance

Manager-level General Marketing role at Basspro. Springfield · full-time.

Pay not stated General Marketing salary

RoleGeneral Marketing
SeniorityManager
LocationSpringfield
EmploymentFull-time
PostedSep 28, 2026 · 8d ago
Role brief

growthroles summary, based on the employer's posting.

What you'll do

  • Set up team workflows and responsibilities so partnership marketing work is handled consistently
  • Lead partnership staff and coordinate who owns each partner relationship and deliverable
  • Keep leaders and business stakeholders updated on partnership opportunities, risks, and progress
  • Work with internal and external partners to find more value in Bass Pro Shops relationships
  • Create yearly partnership plans covering strategy, execution, and financials

What you bring

  • At least five years of experience in marketing and partnerships
  • Strong communication and relationship-building skills with internal and external stakeholders
  • Working knowledge of marketing, advertising, and relevant communication channels and platforms
  • Proficiency with Microsoft Suite

Who this fits

This role suits an experienced marketing partnerships leader who can manage staff, shape team processes, and make day-to-day decisions independently. A bachelor’s degree in marketing, communications, or a related field is preferred. The role involves minimal travel, stated as five to fifteen.

From the employer

POSITION SUMMARY:

As a key pillar of the Marketing department, the Partnerships team is responsible for oversight of assigned brand partnerships as well as the development of new and future partnerships to strengthen and drive the image of the Bass Pro Shops, Cabela’s and White River Marine Group’s brands. The Marketing Partnerships Manager will lead the broader partnership team to support and create additional loyalty with our key brand partnerships and strategic alliances at Bass Pro Shops. This role will be an experienced leader of personnel and the partnership function within the marketing team. We will need a candidate with strong interpersonal and relationship management skills to help support our iconic brand and partners, while contributing to the mission of inspiring everyone to enjoy, love and conserve the great outdoors.

ESSENTIAL FUNCTIONS:

  • Development and oversight of team processes and structure to effectively manage all partnership marketing deliverables.
  • Management of team personnel and responsibilities related to our partnerships.
  • Communication to leadership as well as across our business partners/stakeholders around opportunities, risks, and status of our key partnerships.
  • Collaborates cross-functionally with internal and external stakeholders to maximize and unlock value with our key Bass Pro Shops partners.
  • Builds and cascades the annual plans related to our marketing partnerships, including strategy, execution, financials, etc.
  • ALL OTHER DUTIES AS ASSIGNED

EXPERIENCE/QUALIFICATIONS:

  • Minimum Degree Required: Bachelor’s Degree in Marketing, Communications, or related field preferred
  • Experience: 5+ years’ experience in marketing and partnership role required.

KNOWLEDGE, SKILLS AND ABILITY:

  • Interest or passion for the outdoors, knowledgeable about aspects of the sports of angling and hunting/shooting
  • Demonstrated knowledge of the marketing and advertising landscape
  • Ability to manage multiple tasks and stay organized
  • Detail-oriented and strong ability to maintain quality documentation of processes and procedures Excellent communication skills and build relationships internally and externally with key stakeholders
  • Ability to build internal and external relationships
  • Strong understanding of relevant communication channels and platforms
  • Proficient in Microsoft Suite

TRAVEL REQUIREMENTS:

  • Minimal travel involved: 5-15

INDEPENDENT JUDGEMENT:

Develops objectives and general policies and procedures for a specific program or functional area of responsibility within general scope of established operational goals and plans. Day-to-day work and decisions do not require direction or review by immediate supervisor. End results are reviewed by supervisor.

Full Time Benefits Summary:
Enjoy discounts on retail merchandise, our restaurants, world-class resorts and conservation attractions!

  • Medical
  • Dental
  • Vision
  • Health Savings Account
  • Flexible Spending Account
  • Voluntary benefits
  • 401k Retirement Savings
  • Paid holidays
  • Paid vacation
  • Paid sick time
  • Bass Pro Cares Fund
  • And more!

We will be accepting applications on an ongoing basis.


Bass Pro Shops is an equal opportunity employer. Hiring decisions are administered without regard to race, color, creed, religion, sex, pregnancy, sexual orientation, gender identity, age, national origin, ancestry, citizenship status, disability, veteran status, genetic information, or any other basis protected by applicable federal, state or local law.


Reasonable Accommodations

Qualified individuals with known disabilities may be entitled to reasonable accommodation under the Americans with Disabilities Act and certain state or local laws.
If you need a reasonable accommodation for any part of the application process, please visit your nearest location or contact us at hrcompliance@basspro.com.

Bass Pro Shops

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