Marketing Specialist

BALLY’S INTRALOT SA Open · verified Sep 18, 2026

On-site Boise Somerworth Full-time Mid-level General Marketing

Mid-level General Marketing role at BALLY’S INTRALOT SA. Boise · full-time · no salary stated · we estimate $57,000–$87,000.

Estimated pay

BALLY’S INTRALOT SA has not published a salary for this role. The figure below is our estimate, not theirs.

$57,000 – $87,000

What the middle half of mid-level general marketing roles in Boise paid, among postings that did state a salary.

Worked out from 5 postings that stated pay, median $75,000. Last updated Mar 10, 2026.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

Coordinate content creation, reviews, and delivery across web, email, social, retail, and promotional channels
Edit, proofread, and format marketing and operational materials for accuracy, consistency, and regulatory compliance
Maintain content calendars, assets, templates, and documentation while meeting campaign and update deadlines
Work with marketing, compliance, operations, product, partners, and designers on approvals and digital experiences
Support launches and communications, then monitor results and help recommend content improvements

What you bring

A bachelor’s degree in marketing, communications, English, journalism, or a related discipline is preferred
One to three years in content coordination, marketing, communications, or a similar position
Strong writing, editing, proofreading, verbal communication, organization, and deadline management skills
Familiarity with digital content platforms, CMS tools, marketing software, Microsoft Office, and collaborative project work
Experience in gaming, lottery, sports betting, or another regulated field is helpful

Who this fits

You’ll suit a detail-focused communicator who can manage several content projects, collaborate across teams, and follow approval and compliance processes. The listing identifies Boise as the location, while the role description refers to an office-based or hybrid arrangement in New Hampshire, so that detail may need confirmation. Occasional travel to locations in the state or company sites may be required. U.S. work authorization, a background check, and drug screening are required.

From the employer

Bally’s Intralot is engaged in the supply of integrated gaming and transaction processing systems, innovative game content and value-added services to state licensed gaming organizations. Based on its extensive know how, advanced product development standards and substantial experience in operating lottery games, Bally’s Intralot offers custom-made integrated solutions, which ensure maximum efficiency and absolute security. Games Library includes more than 400 types of games: Numerical Lotteries, TV Lottery Games, Sports Lotteries, Fixed Odds Betting, Instant Lotteries, Pari-mutuel, Video Lottery and Monitor Games.

Bally’s Intralot offers a competitive benefits package that includes:

Medical, Dental & Vision Insurance

6% 401k Match

Paid Holidays & Vacation

Paid Sick, Short/Long Term Disability

Employee Assistance Program

Maternity/Paternity Leave

Discount Programs

Position Overview

Bally’s Intralot is seeking a detail-oriented, creative, and highly organized Marketing Specialist to support the development, management, and execution of content initiatives across digital, retail, and promotional channels. This role will help ensure that marketing and informational content is accurate, engaging, on-brand, and aligned with company objectives and regulatory requirements in New Hampshire.

The ideal candidate is a strong communicator with experience in content planning, copy editing, campaign coordination, and cross-functional collaboration. This position plays a key role in supporting brand consistency, customer engagement, and promotional effectiveness. Office-based or hybrid role in New Hampshire, depending on business needs. May require occasional travel within the state or to company locations

Education, Training, and Experience

Bachelor’s degree in marketing, Communications, English, Journalism, or related field preferred
1–3 years of experience in content coordination, marketing, communications, or a related role
Excellent writing, editing, proofreading, and verbal communication skills
Strong organizational skills with the ability to manage multiple projects and deadlines
Familiarity with digital content platforms, content management systems, and marketing tools
Proficiency in Microsoft Office Suite; experience with project management tools is a plus
Ability to work collaboratively in a fast-paced, cross-functional environment
High attention to detail and commitment to quality and accuracy
Ability to manage deadlines tied to campaign launches, promotions, and operational updates
Experience in regulated industries, gaming, lottery, or sports betting is a plus

Key Responsibilities

Coordinate the creation, review, and distribution of content across web, email, social, retail, and promotional platforms
Assist with drafting, editing, proofreading, and formatting marketing and operational content
Maintain content calendars and ensure timely delivery of campaigns and updates
Collaborate with marketing, compliance, operations, product, and external partners to gather content needs and approvals
Ensure all content aligns with Bally’s Intralot brand standards, tone, and messaging guidelines
Review content for accuracy, consistency, grammar, and compliance with applicable gaming regulations and company policies
Support promotional launches, product updates, and player communications with clear and effective messaging
Organize and maintain digital content assets, templates, and documentation
Work with designers to define web and mobile app design requirements.
Monitor content performance and assist in compiling reports and recommendations for optimization
Help manage website and CMS updates as needed
Coordinate revisions based on stakeholder feedback and changing business priorities

Preferred Skills

Understanding of brand voice and content best practices across multiple channels
Experience with email marketing platforms, website updates, and social media coordination
Basic knowledge of SEO and digital content optimization
Ability to interpret feedback and adapt content accordingly
Comfortable working within approval workflows and compliance standards

Employment Eligibility Verification

Must possess valid documentation to establish identity and U.S. employment eligibility – no sponsorship for employment is available for this position.

Security Requirements

Submission to, and ability to pass, a thorough pre-employment background check by the required State or District Lottery and Bally’s Intralot, Inc. is a requirement of employment. A pre-employment drug screening is also a requirement.

Bally’s Intralot, Inc. is an Equal Opportunity Employer