Digital Social Media Specialist
Hybrid Ciudad de México Full-time Mid-level Social Media
Mid-level Social Media role at another. Ciudad de México · full-time.
Role brief
Growth Roles summary, based on the employer's posting.
What you'll do
- Set organic and paid social plans around the marketing strategy and commercial calendar
- Build influencer and creator programs for ongoing work and tactical campaigns
- Guide briefs, content rules, publishing, and relationships with creators and ambassadors
- Coordinate campaigns with agencies, platforms, Brand, PR, and eCommerce teams
- Track conversations and KPIs, then improve performance while managing budgets
What you bring
- Lead organic and paid social strategy within the marketing plan and commercial calendar
- Oversee social content across posts, stories, reels, lives, and UGC
- Use conversational English and basic knowledge of influencer marketing and social listening
- Understand reach, engagement, views, traffic, and conversions as performance measures
- Manage Social Media and Influencer budgets with efficiency and ROI in mind
Who this fits
This role suits someone who can combine social strategy, influencer work, content oversight, cultural awareness, and performance analysis. You’ll work in a global, multicultural communications agency and need conversational English. The position is hybrid in Ciudad de México, Mexico.
From the employer
OUR JOB IS TO REVOLUTIONIZE THE STRATEGIC COMMUNICATION
We are another.co, a global communications agency founded in 2004. we have been transforming the way things are done. Revolution is in our DNA, and it guides every project we undertake.
Our mission is clear: to create inspirational, powerful, and creative storytelling that is always culturally relevant, leveraging the integration of our expert teams who can work across any channel, anywhere.
Our vision is ambitious: we believe the right stories have the power to change everything. Every campaign, piece of content, and idea that comes from another aims to make a real impact.
If you want to join a place where creativity has no limits and impact is real, this is your space.
Why Join Us? This is your chance to be part of the another Community, an innovative and multicultural team that’s redefining the rules of communication. If you're passionate about strategy, creativity, and results, this is the place for you.
WE ARE HIRING:
Ready to join us? Apply now and let’s build the future of communication together.
We are another.co, a global communications agency founded in 2004. we have been transforming the way things are done. Revolution is in our DNA, and it guides every project we undertake.
Our mission is clear: to create inspirational, powerful, and creative storytelling that is always culturally relevant, leveraging the integration of our expert teams who can work across any channel, anywhere.
Our vision is ambitious: we believe the right stories have the power to change everything. Every campaign, piece of content, and idea that comes from another aims to make a real impact.
If you want to join a place where creativity has no limits and impact is real, this is your space.
Why Join Us? This is your chance to be part of the another Community, an innovative and multicultural team that’s redefining the rules of communication. If you're passionate about strategy, creativity, and results, this is the place for you.
WE ARE HIRING:
Digital Social Media Specialist
Role Objective
Lead the Social Media and Influencer strategy to strengthen brand relevance, drive conversation and engagement, and contribute to business objectives across the funnel.
Qualifications
- Ability to define and lead the Social Media strategy (organic and paid) aligned with the marketing plan and commercial calendar.
- Ability to coordinate creative briefs and content guidelines, ensuring consistency in brand tone and messaging.
- Experience overseeing the creation and publishing of social media content (posts, stories, reels, lives, UGC).
- Ability to manage budgets allocated to Social Media and Influencers, ensuring efficiency and ROI.
- Conversational English.
- Basic knowledge of influencer marketing.
- Basic knowledge of Social Listening.
- Basic understanding and analysis of KPIs: reach, engagement, views, traffic, and conversions.
Responsibilities
- Define and lead the Social Media strategy (organic and paid) aligned with the marketing plan and commercial calendar.
- Develop the Influencers & Creators strategy (always-on and tactical campaigns).
- Identify, evaluate, and manage relationships with influencers, content creators, and brand ambassadors.
- Coordinate creative briefs and content guidelines, ensuring consistency in brand tone and messaging.
- Oversee the creation and publishing of social media content (posts, stories, reels, lives, UGC).
- Coordinate campaigns with agencies, platforms, and internal teams (Brand, PR, eCommerce).
- Monitor brand and competitor conversations through Social Listening.
- Analyze results and optimize performance based on KPIs: reach, engagement, views, traffic, and conversions.
- Manage budgets allocated to Social Media and Influencers, ensuring efficiency and ROI.
- Identify cultural trends, emerging formats, and innovation opportunities across social platforms.
Ready to join us? Apply now and let’s build the future of communication together.
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