Marketing Specialist
Mid-level Marketing (General) role at Alphabe Insight Inc. Birmingham · full-time · $65,000–$69,000 base.
Growth Roles summary, based on the employer's posting.
What you'll do
- Build marketing plans that support business goals
- Research market trends, opportunities, and competitor activity
- Coordinate campaigns across print, email, web, and other channels
- Create on-brand content and review campaign performance
- Support promotional events, launches, and client presentations
What you bring
- A bachelor’s degree in marketing, business, communications, or a related field
- At least two years of marketing experience or work in a similar role
- Strong communication, organization, analytical ability, and deadline management
- Microsoft Office skills plus familiarity with CRM, email, or design platforms
- Creative, detail-focused problem solving while managing several projects
Who this fits
You’ll suit this role if you have hands-on marketing experience and can balance creative work with research, analysis, and project coordination. You’ll work onsite in Birmingham, Alabama, in a full-time position supporting event-focused marketing. The role calls for close collaboration with design, communications, and operations teams.
From the employer
At Messa Sync, we believe in creating seamless connections between people, ideas, and experiences. As a dynamic force in the event planning and engagement industry, we specialize in delivering impactful corporate and community events that foster collaboration and inspire growth. Our Birmingham-based team thrives on precision, innovation, and adaptability—bringing each client’s vision to life through expert coordination, meticulous planning, and unmatched dedication.
Job Description
We are currently hiring a Marketing Specialist to join our growing team in Birmingham, AL. The ideal candidate will be responsible for supporting and executing marketing initiatives that drive brand awareness, generate leads, and support our overall business strategy. You will work closely with cross-functional teams to ensure campaign success and deliver measurable results.
Responsibilities
Develop and implement marketing strategies to support business objectives
Conduct market research to identify trends, opportunities, and competitor activities
Coordinate marketing campaigns across various channels (print, email, web, etc.)
Create engaging content and marketing materials aligned with brand standards
Collaborate with design, communications, and operations teams
Track and analyze the performance of marketing campaigns
Assist in planning promotional events, product launches, and client presentations
Maintain and update marketing documentation and project timelines
Qualifications
Bachelor’s degree in Marketing, Business, Communications, or a related field
2+ years of experience in a marketing role or similar capacity
Strong communication, organizational, and analytical skills
Proven ability to manage multiple projects and meet deadlines
Proficiency in Microsoft Office and familiarity with marketing tools (e.g., CRM, email platforms, design tools)
Creative thinker with attention to detail and problem-solving skills
Benefits
Competitive salary: $65,000 – $69,000 annually
Opportunities for career growth and internal advancement
Skill development and continuous training programs
Supportive and collaborative team environment
Paid time off, holidays, and health benefits