Senior Product Marketing Manager
At a glance
Senior Product Marketing role at AiPrise. San Jose · full-time · no salary stated · we estimate $169,000–$200,000.
AiPrise has not published a salary for this role. The figure below is our estimate, not theirs.
Growth Roles summary, based on the employer's posting.
What you'll do
- Lead launches from roadmap timing through messaging, launch pages, one-pagers, demos, video briefs, and sales support
- Set the core story for the platform and products, giving teams one dependable messaging source
- Turn customer outcomes into approved case studies, testimonials, quotes, and defensible statistics
- Brief content, design, and video partners on assets, then keep deliverables moving to release
- Equip sales with comparison pages, battlecards, decks, objection responses, and current product proof
What you bring
- At least five years in B2B software product marketing, preferably for technical or regulated buyers
- A track record taking launches from positioning through enablement and evaluating what followed
- Strong product collaboration skills, including reading specifications and translating roadmap work into buyer-facing stories
- Experience creating repeatable programs such as reference efforts, launch playbooks, or approved-claims libraries
- You treat sourcing and validation of every published statistic as a firm requirement
Who this fits
You’ll suit a senior, autonomous product marketer who can move between product, sales, customers, and founders while writing clearly for skeptical compliance buyers. The role favors someone comfortable requesting customer quotes and metrics, and building processes that continue beyond individual assets. It is an in-person position in the San Jose office and reports to the Head of Marketing.
From the employer
About this role
We're looking for a Senior Product Marketing Manager to own how AiPrise's products are positioned, launched, and proven.
The product moves fast. New AI agents ship on a regular cadence, the platform keeps deepening, and every launch needs a clear story, a page, a one-pager, and a sales team that can tell it. Today that work runs through the Head of Marketing. It needs an owner.
You'll be the bridge between marketing and product. You'll know what's shipping and when, and turn the roadmap into a narrative the market understands.
Our buyers are compliance leaders. They've been doing this work for 15+ years, they know the vocabulary, and they buy on proof, not adjectives. Positioning that wins with them is specific, defensible, and grounded in how compliance work actually gets done. That's why the second half of this role is building the machine that produces proof: case studies, testimonials, and stats that hold up.
You'll work directly with our founders, product team, sales team, customer success, and customers. You report to the Head of Marketing.
What you'll own
Product launches, end to end. The launch calendar with product, the positioning and messaging for every release, and everything that ships around it: launch page, one-pager, demo storyline, video brief, sales enablement, and the moment it goes public.
Positioning and messaging for the platform and each product, from the core narrative down to the words on the page. One source of truth the whole company works from.
The bridge to product. A seat in roadmap and release conversations, a clear read on what's coming, and a steady flow of market, customer, and competitive insight going the other way.
The customer proof engine. You'll build and run the process for turning customer outcomes into published proof: identifying reference customers with sales and customer success, securing permissions, running the interviews, drafting the case studies, and maintaining the library of approved quotes and stats that every team pulls from. Every number sourced and cleared before anyone uses it.
Asset production with content, design, and video. You'll brief and partner on launch pages, one-pagers, decks, comparison pages, and product video. You don't need to make them yourself. You need to know exactly what they should say and get them shipped.
Competitive intelligence. Where we win, how we compare, and what we say when a prospect names another vendor. Comparison pages and battlecards that sales actually uses.
Sales enablement. Decks, one-pagers, objection handling, and the proof behind them, kept current as the product changes.
Buyer and market research. Win/loss, customer conversations, and regulatory shifts, fed back into positioning and product decisions.
Who you are
5+ years in product marketing for B2B software, ideally sold to technical or regulated buyers.
You've owned launches from positioning through enablement and can show what happened after.
You've worked closely with product teams. You can read a spec, sit in a roadmap review, and come out with the story.
A sharp writer. You can take a complex product and a skeptical buyer and find the one sentence that matters.
You've built repeatable processes, not just one-off assets. A customer reference program, a launch playbook, an approved-claims library, something that ran after you stopped pushing it.
Comfortable on a call with a customer's Head of Compliance, asking for a quote or a number and getting it.
You treat accuracy as non-negotiable. Every stat you publish is sourced and defensible. This is a hard requirement, not a preference.
You work well with sales and want to. Enablement that gets used beats enablement that looks good.
High ownership, high autonomy, fast pace, and real care about the quality of what ships.
Nice to have
Experience in compliance, KYB/KYC, AML, fraud, payments, or identity.
Experience marketing AI products to buyers who are skeptical of AI.
Experience building competitive and comparison programs.
Why this role matters
How the market understands what AiPrise builds, how sales sells it, and how customers vouch for it all run through this role.
This role is in person in our San Jose office.
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