Senior Manager Sales Kids
Chengdu Senior Sales Leadership
At a glance
Senior Sales Leadership role at adidas. Chengdu.
Pay not stated
RoleSales Leadership
SenioritySenior
LocationChengdu
Role brief
growthroles summary, based on the employer's posting.
What you'll do
- Build a three-to-five-year account strategy with market-share goals, growth pillars and yearly business plans
- Shape sell-in by aligning OTB with the account and converting seasonal orders into the order book
- Track sell-out, sell-through, markdown, inventory and other business targets across monthly and quarterly reviews
- Run POS plans covering openings, closures, relocations and upgrades, then place brand content and assets in market
- Control account payments and receivables while sharing market feedback with internal teams
What you bring
- You can turn account strategy into annual plans covering sell-in, sell-out, inventory, SWB and phasing
- You work confidently with business data to spot opportunities, reduce risks and manage account performance
- You can coordinate internal teams and account contacts while maintaining productive account relationships
Who this fits
This suits a senior sales leader who can plan several years ahead and carry strategy through account execution. You will represent the brand in previews and trade meetings, coordinate across internal functions, and manage the account relationship. The role is based in Chengdu, China.
From the employer
Objective:
- Drive sustainable market share growth for assigned account in alignment with brand strategy
Responsible for:
1) Planning
- Develop 3-5 year strategic plan for assigned account, defining market share targets and growth pillars (POS, operation)
- Translate strategic guidance into annual business plans, detailing sell out, sell in, inventory, SWB, and phasing etc.
- Manage Account P&L planning to ensure sustainable year-over-year growth
2) Execution
- Sell-in
- Align OTB with accounts and trac landing into the order book, incl. pre-season orders and in-season orders, e.g. PR, TL, Chase, shipment hold
- Show up as brand representative and execute GTM process with internal functions, e.g. KA previews, trade meetings
- Business operation
- Monitor quarterly / monthly business targets (sell out, sell through, MD, inventory)
- Proactively identify opportunities and mitigate risks, e.g. key account monthly meetings
- Collaborate with team leads, internal functions, and account to come up with solutions
- POS management
- Execute quarterly / monthly POS plan, incl. new opening, closuring, relocation, upgrading
- Land brand contents
- Land brand assets (POP, activation) in market
- Share back on brand contents from market to internal functions, in order to support future improvement
- Financial compliance
- Manage account payments to manage account receivable risk
Capabilities required:
- Strategic planning
- Business data analysis
- End-to-end execution
- Translate market information into constructive feedback
- Cross-functional coordination & communication
- Account relationship management
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